LinkedIn Marketing: An Hour a Day

LinkedIn Marketing: An Hour a Day

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by Viveka von Rosen
     
 

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A step-by-step guide for succeeding on the for ''business'' social media network

LinkedIn Marketing: An Hour a Day helps you create, customize, and optimize a presence on LinkedIn, the world's largest social network for professionals. In this detailed, step-by-step book, LinkedIn expert Viveka von Rosen reveals how to use this powerful platform

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Overview

A step-by-step guide for succeeding on the for ''business'' social media network

LinkedIn Marketing: An Hour a Day helps you create, customize, and optimize a presence on LinkedIn, the world's largest social network for professionals. In this detailed, step-by-step book, LinkedIn expert Viveka von Rosen reveals how to use this powerful platform to ensure that you or your company get noticed by the right audience. Discover previously undocumented tips and tricks for community growth and management, including how to best use Groups, events, and other LinkedIn features and applications.

  • Offers a complete resource for anyone who wants to market and recruit on the world's largest professional network
  • Features hands-on tutorials, case studies, examples, tips, and tactics
  • Reveals how to monitor and maintain a vibrant LinkedIn presence
  • Includes effective tactics for recruiters, job seekers, and entrepreneurs, as well as legal, real estate, and nonprofit professionals
  • Incorporates an exploration of the LinkedIn advertising platform, API, and mobile platform

This soup-to-nuts guidebook for tackling every stage of the LinkedIn process ensures your online presence will get noticed.

Product Details

ISBN-13:
9781118358702
Publisher:
Wiley
Publication date:
10/02/2012
Pages:
384
Sales rank:
593,533
Product dimensions:
7.40(w) x 9.10(h) x 0.90(d)

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Meet the Author

Viveka von Rosen is known internationally as the "LinkedIn Expert" and has trained more than 10,000 business professionals on using the popular social media platform. She hosts the weekly #LinkedInChat on Twitter and is co-moderator of LinkedStrategies, the largest LinkedIn strategy group on LinkedIn. With 25,000+ first-level LinkedIn connections, she is regularly quoted in such outlets as Mashable.com, TheSocialMediaExaminer.com, and the Miami Herald. In January 2012, she was named a Top 50 Social Media Influencer by Forbes.

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LinkedIn Marketing: An Hour a Day 5 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
This book is an excellent read. Whether you are new at Linkedin or not, this book should be at your finder tips. Alot of great tip and thought starter on the proper way to get started or improve your linkedin experience. You will certainly walk away with a good and better understanding on the true benefits of this business social media leader.