Location and Personalisation: Delivering Online and Mobility Services

Location and Personalisation: Delivering Online and Mobility Services

by Daniel Ralph
     
 

ISBN-10: 0863413382

ISBN-13: 9780863413384

Pub. Date: 01/28/2000

Publisher: Institution of Engineering and Technology (IET)

A pragmatic look at two particular application technologies - location and personalisation - and presents an understanding of the technical and business impact of these technologies.  See more details below

Overview

A pragmatic look at two particular application technologies - location and personalisation - and presents an understanding of the technical and business impact of these technologies.

Product Details

ISBN-13:
9780863413384
Publisher:
Institution of Engineering and Technology (IET)
Publication date:
01/28/2000
Series:
BTexact Communications Technology Ser.
Pages:
240
Product dimensions:
6.30(w) x 9.30(h) x 0.80(d)

Table of Contents

Preface
Introduction
Contributors
1Personalisation - an Overview of its Use and Potential1
2An Overview of Location-Based Services15
3Locating Calls to the Emergency Services31
4Location-Based Services - an Overview of the Standards43
5Profiling - Technology59
6Service Personalisation and Beyond81
7Profiles - Analysis and Behaviour93
8Device Personalisation - Where Content Meets Device115
9Multilingual Information Technology129
10Smart Tools for Content Synthesis147
11Personalised Advertising - Exploiting the Distributed User Profile161
12Personalisation and Web Communities173
13Location Information from the Cellular Network - an Overview185
14A Multi-Agent System to Support Location-Based Group Decision Making in Mobile Teams197
15A Million Segments of One - How Personal Should Customer Relationship Management Get?211
Index223

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