Lottery Wars

Lottery Wars

by Randy Bobbitt, William R. Bobbitt
     
 

Between 1986 and 2005, nearly every state in the Southeast grappled with one or more proposals for a state-run lottery. The political battles and marketing campaigns leading up to the decisions generated considerable public debate and media attention. Pro-lottery and anti-lottery groups executed costly and labor-intensive campaigns aimed at generating the involvement… See more details below

Overview

Between 1986 and 2005, nearly every state in the Southeast grappled with one or more proposals for a state-run lottery. The political battles and marketing campaigns leading up to the decisions generated considerable public debate and media attention. Pro-lottery and anti-lottery groups executed costly and labor-intensive campaigns aimed at generating the involvement of the media, politicians, and voters. Using a variety of case studies, Lottery Wars examines those debates and campaigns from both theoretical and practical perspectives. Using thousands of media articles and government documents, in addition to dozens of interviews with politicians, religious leaders, and journalists who covered the campaigns, Bobbitt brings the research on state lotteries in the southeastern United States up to date. Accessible and journalistic in style, Lottery Wars is an ideal supplement to any political communication course.

About the Author:
Randy Bobbitt is assistant professor and coordinator of the Public Relations Program, department of communication arts at the Fort Walton Beach campus of the University of West Florida

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Product Details

ISBN-13:
9780739117378
Publisher:
Lexington Books
Publication date:
07/01/2007
Series:
Lexington Studies in Political Communication Series
Pages:
232
Product dimensions:
0.69(w) x 9.00(h) x 6.00(d)

Table of Contents

Chapter 1 Pie in the Sky Chapter 2 Talking Points Chapter 3 Bible Belt Politics: Up Close, Personal, and In Your Face Chapter 4 Florida, 1986: Trouble in Paradise Chapter 5 Georgia, 1992: That 33% Will Beat You to Death Chapter 6 Alabama, 1999: There is No Plan B Chapter 7 South Carolina, 2000: The Confederate Flag, Video Poker, and Now This Chapter 8 Tennessee, 2002: Hardball Politics Chapter 9 North Carolina, 2005: The Hole in the Doughnut

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