Macmillan: A Publishing Tradition from 1843

Macmillan: A Publishing Tradition from 1843

by Elizabeth James
     
 

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For over 150 years, since its founding in 1843, Macmillan has been at the heart of British publishing. This collection of essays, representing recent research in the archives at the British library, examines the firms' astute business strategy during the 19th Century, its successful expansion into overseas markets in America and India, its complex and intriguing

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Overview

For over 150 years, since its founding in 1843, Macmillan has been at the heart of British publishing. This collection of essays, representing recent research in the archives at the British library, examines the firms' astute business strategy during the 19th Century, its successful expansion into overseas markets in America and India, its complex and intriguing relations with authors such as Matthew Arnold, Thomas Hardy, Alfred Lord Tennyson, W.B. Yeats, and J.M. Keynes, with additional chapters on Macmillan Magazine and the work of a modern children's editor.

Product Details

ISBN-13:
9780333735176
Publisher:
Palgrave Macmillan
Publication date:
03/28/2002
Edition description:
REV
Pages:
301
Product dimensions:
5.50(w) x 8.50(h) x 0.75(d)

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