MADvertising

MADvertising

5.0 1
by David Shayne
     
 
MADvertising showcases the very best of MAD's fifty-plus years of takeoffs on Madison Avenue. Fans will thrill to hundreds of spoofs of legendary ad campaigns, plus hilarious behind-the-scenes interviews with the Usual Gang of Idiots. But wait, there's more! Get ready for two Galleries of Sin, featuring every twist on cigarette and alcohol advertising ever done by the

Overview

MADvertising showcases the very best of MAD's fifty-plus years of takeoffs on Madison Avenue. Fans will thrill to hundreds of spoofs of legendary ad campaigns, plus hilarious behind-the-scenes interviews with the Usual Gang of Idiots. But wait, there's more! Get ready for two Galleries of Sin, featuring every twist on cigarette and alcohol advertising ever done by the magazine; a section highlighting "legitimate" ads by MAD artists; a discussion of MAD's longtime no-advertising policy; plus (yes!) all-time favorite takeoffs on Madison Avenue culture, including the immortal musical "My Fair Ad Man" and "The MAD Madison Avenue Primer." Silly, smart-and, at 24.95, cheap!-MADvertising sells itself.

Product Details

ISBN-13:
9780823030811
Publisher:
Crown Publishing Group
Publication date:
10/28/2005
Pages:
224
Product dimensions:
8.40(w) x 10.40(h) x 0.60(d)

Meet the Author

David Shayne, one of the usual gang of idiots, is the author of MADvertising. A former member of the MAD editorial staff, he currently writes for television. He lives in Los Angeles.

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MADvertising 5 out of 5 based on 0 ratings. 1 reviews.
Guest More than 1 year ago
One of the hallmarks of MAD Magazine over the years has been its advertising parodies. This book gives the reader a better-than-average overview of these comical vignettes which have graced the magazine for over fifty years. Brought back a lot of great memories from the heyday of MAD as well.