Main Street Vegan: Everything You Need to Know to Eat Healthfully and Live Compassionately in the Real World

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More About This Book

Overview

Hollywood celebrities are doing it. Corporate moguls are doing it. But what about those of us living in the real world—and on a real budget?

Author and holistic health practitioner Victoria Moran started eating only plants nearly thirty years ago, raised her daughter, Adair, vegan from birth,

and maintains a sixty-pound weight loss. In Main Street Vegan, Moran offers a complete guide to making this dietary and lifestyle shift with an

emphasis on practical "baby steps," proving that you don’t have to have a personal chef or lifestyle coach on speed dial to experience the physical

and spiritual benefits of being a vegan. This book provides practical advice and inspiration for everyone—from Main Street to Wall Street, and

everywhere between.

"Finally, a book that isn't preaching to the vegan choir, but to the people in the pews—and the ones who can’t fit in those pews. This is a book for the Main Street majority who aren’t vegans. Once you read this, you'll know it's possible to get healthy and enjoy doing it—even if you live in Paramus or Peoria."—Michael Moore

"A great read for vegans and aspiring vegans."—Russell Simmons

"Yet another divine gift from Victoria Moran. Main Street Vegan covers it all—inspiration, information, and out of this world recipes. This book is a gem."—Rory Freedman, co-author Skinny Bitch

"Main Street Vegan is exactly the guide you need to make changing the menu effortless. Victoria Moran covers every aspect of plant-based eating and cruelty-free living, with everything you need to make healthy changes stick."—Neal Barnard, MD, president, Physicians Committee for Responsible Medicine, and NY Times bestselling author of 21-Day Weight Loss Kickstart

"A great book for anyone who's curious about veganism. It shows that not all vegans are weirdos like me."—Moby

Editorial Reviews

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Filmmaker Michael Moore welcomed this book as "finally, a book that isn't preaching to the vegan choir, but to the people in the pews—and the ones who can't fit in those pews. This is a book for the Main Street majority who aren't vegans. Once you read this, you'll know it's possible to get healthy and enjoy doing it—even if you live in Paramus or Peoria." Certainly, Main Street Vegan author Victoria Moran has the credentials to validate those accolades. For nearly thirty years, she has been a vegan and herself and she raised her co-author daughter Adair as a vegan since birth. That track record and the book's emphasis on temperate "baby steps" make it a valuable resource for people apprehensive about making a major lifestyle change.

— Edward Ash-Milby

Publishers Weekly
Like her previous titles (Living a Charmed Life; Fat, Broke & Lonely No More!; etc.), Moran’s feisty, fun, and fearless guide to eating vegan on your own terms will win her many fans. A vegan decades before it was either a popular or practical choice, life/health coach Moran says she took baby steps toward a consistent, confident animal product–free lifestyle. She offers four methods and 40 such steps to help carnivores and vegetarians of every stripe—lacto (dairy), ovo (egg), lacto-ovo (dairy and egg), or pescetarian (fish) eaters—find superior health benefits from a plant-based diet while saving animals, protecting the environment, and fighting food-industry giants. Assuring readers that “being vegan is about conviction, not perfection,” she claims that the big picture of ending animal cruelty and ecological crisis trumps nutritional fine points. As a primer on veganism, her effort touches all of the basics. Those eager to lose weight, increase energy, and offset stress and aging while achieving optimum nutrition and not spending a lot of money on expensive organic ingredients will find numerous suggestions and easy recipes to help them reach their goals. As a comprehensive and highly motivating resource for upping the bar on quality of life, Moran’s book takes veganism to the next level. (June)

Product Details

  • ISBN-13: 9781585429332
  • Publisher: Penguin Group (USA) Incorporated
  • Publication date: 4/26/2012
  • Pages: 400
  • Sales rank: 39,359
  • Product dimensions: 6.10 (w) x 8.82 (h) x 1.08 (d)

Meet the Author

Victoria Moran
Victoria Moran

 

Victoria Moran is the author of 11 books, and is also an inspirational speaker, monologist, and certified holistic health counselor (HHC, AADP). She is the founder of Main Street Vegan Academy, training vegan lifestyle coaches. Victoria’s latest book is MAIN STREET VEGAN: EVERYTHING YOU NEED TO KNOW TO EAT HEALTHFULLY & LIVE COMPASSIONATELY IN THE REAL WORLD, written with the able assistance of her daughter, Adair Moran, an actor, playwright, stunt performer, and lifelong vegan. Among Victoria’s other titles are the best-selling Creating a Charmed Life (in thirty languages), and the plant-based weight-loss classic, The Love-Powered Diet: Eating for Freedom, Health, & Joy.

Cited by VegNews among the Top 10 Contemporary Vegetarian Authors, Victoria appeared twice on Oprah and she’s one of the celebrity coaches for the PCRM 21-Day Vegan Kickstart. Her articles have appeared in Yoga Journal, Mothering, Natural Health, Woman’s Day, VegNews, and Vegetarian Times. Her work has been noted in USA Today, the Chicago Tribune, the Washington Post, Self, Elle, Glamour, Allure, and O, the Oprah Magazine. Follow her on Twitter @Victoria_Moran, and if you’re a vegan who’d like to share that with the world at large, post your photo on the Main Street vegan tumblr page.

Customer Reviews

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Sort by: Showing all of 4 Customer Reviews

  • Anonymous

    Posted May 25, 2012

    Empower Yourself

    This book makes me want to be a stronger vegan. It reminds me of my choice to be one every time I pick it up. Love the recipes as well.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Posted May 15, 2012

    If you've been thinking about going vegan (whether for health re

    If you've been thinking about going vegan (whether for health reasons, moral reasons, or any other), check out this book! It proves that while it's a major change, anyone can do it- no matter where they live or what they make!

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted May 15, 2012

    Lizzy

    Hehe i did sumthang!!!

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.

  • Anonymous

    Posted May 15, 2012

    Ky to zoie

    Heyif you got locked out go to the 7th result

    0 out of 1 people found this review helpful.

    Was this review helpful? Yes  NoThank you for your feedback.   Report this reviewThank you, this review has been flagged.
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