Make Easy Money with Google: Using the AdSense Advertising Program

Overview

Get your Web site to "show you the money" by using Google to draw more eyes—and wallets—to your content. In this friendly, four-color guide from veteran author and Web developer Eric Giguere, you'll learn all about Google's AdSense program and how you can use it to make your Web site or blog more profitable. Written in an easy-to-read, non-technical style, this book follows three average people—Claude, Stef, and Anita—as they learn to create money-making blogs and Web sites. Through their experiences, you'll ...

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Overview

Get your Web site to "show you the money" by using Google to draw more eyes—and wallets—to your content. In this friendly, four-color guide from veteran author and Web developer Eric Giguere, you'll learn all about Google's AdSense program and how you can use it to make your Web site or blog more profitable. Written in an easy-to-read, non-technical style, this book follows three average people—Claude, Stef, and Anita—as they learn to create money-making blogs and Web sites. Through their experiences, you'll learn: basic Web terminology; the Google Adsense nuts and bolts; how to host, build, and publish targeted ads and Google search boxes to your Web site; filter out inappropriate ads; track page performance; drive traffic to your site; and more. A four-part companion Web site features a blog, includes reader resources, and details the techniques discussed in the book.

Online marketers agree that AdSense is one of the best tools you can use to draw dollars to your site. Let Giguere show you how to make the most of Google and have fun doing it!

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Editorial Reviews

From Barnes & Noble
The Barnes & Noble Review
Want to make a few extra bucks? Maybe more? Google’s AdSense program could be just the ticket. Run Google’s ads on your site, earn cash from the click-throughs you generate. Make Easy Money with Google is a refreshingly simple guide to getting ready for AdSense, getting started with it, and driving more profits from it. (Don’t even have a site to host Google’s ads? No worries: Eric Giguere helps you build one.)

This book is for ordinary people, not professional marketers or web developers. You’ll walk through developing content and design for a site that’s likely to be successful with AdSense. You’ll learn how to join AdSense, choose ad formats, track performance, drive more traffic, improve your clickthrough rates -- and earn more cash. You may not get rich, but following Giguere’s steps could be well worth your while. Bill Camarda, from the July 2005 Read Only

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Product Details

  • ISBN-13: 9780321321145
  • Publisher: Peachpit Press
  • Publication date: 6/17/2005
  • Pages: 272
  • Product dimensions: 7.00 (w) x 9.00 (h) x 0.50 (d)

Meet the Author

Eric Giguere is a Web developer and technical writer who has monetized his own Web site and is developing various Web properties. As the author of numerous books and articles—including Palm Database Programming—Eric excels at explaining complicated computing topics to the average person.

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Table of Contents

Sect. 1 Starting 1
Ch. 1 Making money with Google 3
Ch. 2 Understanding AdSense 21
Sect. 2 Content 53
Ch. 3 Finding something to say 55
Ch. 4 Getting ready to say it 81
Sect. 3 Design 115
Ch. 5 Designing your site 117
Ch. 6 Building your site 141
Sect. 4 AdSense 173
Ch. 7 Becoming an AdSense publisher 175
Ch. 8 Publishing ads on your site 195
Sect. 5 Traffic 223
Ch. 9 Making money from your site 225
Ch. 10 Expanding your horizons 245
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Sort by: Showing all of 3 Customer Reviews
  • Anonymous

    Posted July 12, 2005

    A BREEZE TO READ!!

    What I thought was going to be a Summer Read is turning into a Pleasant Summer Breeze!! )) I've just read the first chapter of your new book & am axious to start the second chapter Understanding Adsense. I've summarized a few points: * Clear, Easy & Fun to Read! * Funny & Sprinkled with Humour! )) * Like talking to a Good Friend! * Clear Layout with lots of Examples * Lots of Colour!! * No technical jargon * Real World examples * Interesting * Fun to Learn * Who doesn't Enjoy making Money!! )) * A Pleasure to read * Easy on the Eyes It doesn't feel like your slogging through a technical, computerese manual or textbook. An enjoyable Read An enjoyable Journey Makes Learning a Pleasure Ask any person who Works why they Love their Job?? They always tell you 'Because I LOVE what I'm Doing!!' )) My own example is the Photgraphy website Flickr, where I have no problem spending 10 or even 12 hours a day online seeing lots of amazing photos from all over the world. You also get to meet and chat with tens & even hundreds of like-minded new people with similar interests. In fact you can't wait to Jump out of Bed in the morning to explore all the new, fun & exciting opportunities the internet has to offer. And of course if you can MAKE MONEY EASILY doing this, it truly is the BEST of Both Worlds!! )) Enjoy, Have Fun, MAKE MONEY!! )) Cheers Eric!! Billy Warhol )) p.s. I've now read the Whole Book & it is GREAT!!!

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  • Anonymous

    Posted July 4, 2005

    It finally makes sense!

    I bought your book 'Make easy money with Google' last Thursday (2 days ago) and I almost read it twice since. I finally understood how to prepare a Web site, to put it on the Net, etc. etc. I also used Nvu and following your instructions, it works verrrrry well. I've been reading a lot of books and e-books, in English and in French, about these subjects, but it was hard for me to link all the steps in a whole process to get from A to Z, or at least, to W or X. I'm retiring in February 2006 and I plan to publish e-books, mine and some from other people too, but there were few nuts and bolts missing. I want to master every step of the process myself to be independant if I encounter any difficulties and be able to fix things without waiting for a technician to solve my site problems. I understood also how to set up a blog, and I used it to express a message very important for me. The 'conversations' in the book allow us to identify to attitudes or problems encountered as we try to make sense (and AdSense )) with all the Internet stuff. Keep up the great work. Marie Vallee

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  • Anonymous

    Posted January 24, 2009

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