Make Your Own Luck: 12 Practical Steps to Taking Smarter Risks in Business [NOOK Book]

Overview

Humans are gambling animals—and not just when we invest in the stock market. Every time we take an action—deciding which job applicant to hire, which product to launch— we are betting our time, reputation, effort, and money in the hope of...
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Make Your Own Luck: 12 Practical Steps to Taking Smarter Risks in Business

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Overview

Humans are gambling animals—and not just when we invest in the stock market. Every time we take an action—deciding which job applicant to hire, which product to launch— we are betting our time, reputation, effort, and money in the hope of achieving some future result.



Some people base their business bets on dumb luck, but the great ones—like Bill Gates, Warren Buffett, and Oprah Winfrey—make their own luck.



Eileen C. Shapiro and Howard H. Stevenson have compressed the complex skills of making your own luck—which they call predictive intelligence—into twelve easy and practical steps. These steps will get you the results you want with the least risk and the most upside. They will help you take smarter risks without the “analysis paralysis” that gets so many people and companies in trouble.



Most books about strategy are dull and loaded with jargon. Make Your Own Luck is full of jokes, brain teasers, anecdotes, and unexpected case studies from the Battle of Antietam to the diaper war between Huggies and Pampers. It teaches readers how to build their ability to bet smart and how to use this ability to win in business and in other areas of life.
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Product Details

  • ISBN-13: 9781101216248
  • Publisher: Penguin Group (USA)
  • Publication date: 5/5/2005
  • Sold by: Penguin Group
  • Format: eBook
  • Pages: 272
  • Sales rank: 886,479
  • File size: 2 MB

Meet the Author

Eileen C. Shapiro enjoyed a long career at McKinsey & Co. and is now president of The Hillcrest Group Inc., a strategic consulting firm. She is the author of Fad Surfing in the Boardroom.



Howard H. Stevenson is the Sarofim-Rock Professor at Harvard Business School and senior associate provost for Harvard University.
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Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted October 4, 2005

    Wow - what an awesome book!

    I was priveleged to sit in on a lecture summarizing this book by Dr. Howard Stevenson at my husbands 25th HBS reunion. Mind you - the room was so full that people were sitting on the floor. After the lecture, I ran, mind you... not walked to the coop and bought the book - I finished it before the weekend was over! Besides the creative and effective content, the book is fun and easy to read. It's all about predictive intelligence, which the authors define as 'Acting in the face of uncertainty to bring about desired results.' Creative lessons and tales that exemplify their points. How do you make intelligent decisions? How do you make the best bet and increase your odds to maximize your destiny? The answer is in the OOPA - a must read because I'm not going to tell. How do you get in the frame of mind to be able to listen to your intuition? Read the book! My only regret? That I didn't run back and get Dr. Stevenson to autograph this book.

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted March 22, 2006

    Good Starting Point for Learning about Odds-Making and PI

    This book has a lot of potential because it covers the hot topic of how to use 'predictive intelligence' (PI) to make business or personal decisions. Unfortunately, the execution falters, since both the book and the topic exist at two levels: dry material vs. attempts to explain it. Presentations about probability are inherently dry, so to liven up their discussion, authors Eileen C. Shapiro and Howard H. Stevenson use real-world examples and creative images. However, in the end, their lively metaphors dilute their information delivery. Readers will rightfully wonder what 'wallpaper jujitsu,' 'magic thinking,' 'strategic rat hole zone,' 'bolt-on bets' and the 'OOPA! Process' are all about, and the authors don¿t always fully explain these intriguing-sounding devices. Teaching PI is challenging, but breaking it down into a dozen components doesn¿t help as much as the authors might have hoped. While we find that the book presents a clear process, interesting anecdotes and good analogies, it also ends with a series of quizzes that have more than one right answer - leaving you both puzzled and intrigued. However, those are pretty good starting points for learning about odds-making and PI.

    Was this review helpful? Yes  No   Report this review
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