Making Business Districts Work: Leadership and Management of Downtown, Main Street, Business District, and Community Development Organizations

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Unprecedented, broad coverage of downtown and community development topics from a practitioner’s viewpoint!

Making Business Districts Work: Leadership and Management of Downtown, Main Street, Business District, and Community Development Organizations is the essential desk reference for downtown and community business district professionals and board members. It’s also a complete survey of all the skills and information students will need as they emerge from school and begin work in this challenging profession. The book covers nearly all aspects of leading and managing downtown and community development organizations, from planning and implementing programs and policies, to evaluating successes and failures. Charts, tables, photographs, chapter analyses, and Web resources make this vital text even more essential.

An unprecedented diversity of perspectives makes this book unique, with contributions from the United States, Canada, and Portugal, and from small, medium, and large cities. Case studies provide a sharp focus on events that have something to teach every student and professional in the field. These include a look at how Lower Manhattan dealt with the crisis during and after September 11, 2001, how Los Angeles deals with an overwhelming homelessness crisis, and the 20-year planning and development of a major revitalization project in Kalamazoo, Michigan. In addition, Making Business Districts Work covers:

  • downtown/business district management—an essential state-of-the-art overview plus examinations of developing leadership roles, vision-driven organizations, and the leadership versus management debate
  • organization—structures, governance, human resources, staffing structure, finance, and fundraising
  • operations—strategic planning, diversity, and advocacy
  • marketing and communicating—with downtown, shopping, and electronic applications
  • management of a downtown district—safety and cleanliness, urban design, hospitality, transportation, parking, social atmosphere, and hiring consultants
  • development secrets for downtown districts—economic and residential development, attracting the right retailers and a solid retail base, regional attractions, and political considerations
  • international perspectives from Canada and Portugal
  • a look at how the field has evolved—and where it is likely to go in the near future
Making Business Districts Work presents step-by-step instructions for performing a host of essential tasks in the business district revitalization field, but more than that, it clearly shows how America’s most experienced and successful downtown executives handle these responsibilities. Whether you are involved in practice or academia in urban planning, public administration, social work, architecture, international studies, public policy, political science, or business administration, Making Business Districts Work provides tools, skills, and insights to help you—or your students—succeed.
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Product Details

Table of Contents

Pt. I The field of downtown and business district management 5
Ch. 1 The state of business district revitalization 7
Ch. 2 Leading the downtown 11
Ch. 3 The new role of downtown leaders 15
Ch. 4 The vision-driven downtown organization 23
Pt. II Organizing the downtown corporation 33
Ch. 5 Complex organizational structures 35
Ch. 6 Boards and committees - governance 45
Ch. 7 Making the most of human resources 57
Ch. 8 Financial management - keeping the numbers straight 65
Ch. 9 Staffing structure and compensation management 75
Ch. 10 Resource raising as a downtown management and revitalization strategy 81
Pt. III Operating in a complex environment 93
Ch. 11 Strategic planning - charting the course 95
Ch. 12 Diversity : incorporating and benefiting from differences 109
Ch. 13 Attracting and keeping members 115
Ch. 14 The advocacy role of a downtown organization 123
Pt. IV Marketing and communicating 127
Ch. 15 Creating the downtown experience : the new fundamentals for downtown programming 129
Ch. 16 Marketing the shopping experience 139
Ch. 17 Electronic marketing 151
Pt. V Managing downtown's many elements 161
Ch. 18 Clean and safe - basic requirements 163
Ch. 19 The public realm and urban design 171
Ch. 20 Managing hospitality 179
Ch. 21 Transportation management and downtown revitalization 193
Ch. 22 Parking : finding solutions 207
Ch. 23 "Best in class" parking operations 215
Ch. 24 Managing downtown's social behavior 245
Ch. 25 Getting the right consultant for the right job 261
Pt. VI Discovering downtown's development secrets 267
Ch. 26 Economic development for BIDS 269
Ch. 27 Residential development : creating a living downtown 283
Ch. 28 Retail revitalization and recruitment 293
Ch. 29 A guide to developing a retail base 311
Ch. 30 "One-of-a-kind" regional attractions 321
Ch. 31 Managing the politics of downtown redevelopment projects 325
Pt. VII International perspectives 331
Ch. 32 Canada as an urban country 333
Ch. 33 Case studies from around the world 345
Ch. 34 Commercial urbanism in Portugal : evolution and future perspectives 357
Pt. VIII Case studies 371
Ch. 35 The Kalamazoo prism : downtown Michigan metamorphosis 373
Ch. 36 Incredible crisis and downtown response : alliance for downtown New York 391
Ch. 37 The homeless situation in Los Angeles and the BID response 403
Pt. IX Reevaluating the past and anticipating future adventures 411
Ch. 38 Looking backward, looking forward : the future of downtowns and business districts 413
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