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Managerial Accounting / Edition 2
     

Managerial Accounting / Edition 2

1.0 1
by Stacey Whitecotton
 

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ISBN-10: 0078025516

ISBN-13: 2900078025517

Pub. Date: 01/11/2013

Publisher: McGraw-Hill Education

Whitecotton, Managerial Accounting 3e and Connect present an integrated and proven solution designed to help attain course goals of student readiness and motivation, comprehension of content, and application of key concepts. Whitecotton, Managerial Accounting 3e addresses the reality of students taking the managerial accounting course: the

Overview

Whitecotton, Managerial Accounting 3e and Connect present an integrated and proven solution designed to help attain course goals of student readiness and motivation, comprehension of content, and application of key concepts. Whitecotton, Managerial Accounting 3e addresses the reality of students taking the managerial accounting course: the majority of them will not become accounting majors and accountants; instead they will use accounting information in their professional lives to make business decisions. Therefore, the greatest challenges instructors have are to engage these students in the managerial accounting course, keep the students motivated throughout the course, and teach them accounting in a way that connects conceptual understanding to the real world, so students will be able to analyze and apply their managerial accounting knowledge successfully in careers as managers in the world of business. Whitecotton 3e will engage and motivate students by presenting accounting in the context of real, recognizable companies like Apple, Starbucks, and California Pizza Kitchen, then integrate those companies throughout the chapters. This will allow students to see accounting information being used to make real business decisions in companies that are part of their lives, helping them connect their learning to the real world.

McGraw-Hill Connect Accounting provides a complete digital solution with a robust online learning and homework management system, an integrated media-rich eBook, assignable end-of-chapter material, algorithmic functionality, and reporting capabilities.

Contained within Connect Accounting is McGraw-Hill’s SmartBook, the first and only adaptive eBook on the market, which is designed to help students learn faster, study more efficiently, and retain more knowledge for greater success. In addition, Guided Examples provide students with narrated and animated, step-by-step walkthroughs of algorithmic versions of assigned exercises.In addition, Interactive Presentations deliver learning objectives in an interactive environment, giving students access to course-critical content anytime, anywhere. Auto-Graded Excel Simulations, assignable within Connect Accounting, allow students to practice their Excel skills—such as basic formulas and formatting—within the context of accounting. These questions feature animated, narrated Help and Show Me tutorials (when enabled), as well as automatic feedback and grading for both students and professors.

Product Details

ISBN-13:
2900078025517
Publisher:
McGraw-Hill Education
Publication date:
01/11/2013
Edition description:
Older Edition
Pages:
656

Table of Contents

Chapter 1 Introduction to Managerial AccountingTombstone PizzaChapter 2 Job-Order CostingToll Brothers, IncChapter 3 Process CostingCK MondaviChpater 4 Activity-Based Cost ManagementToyota Motor CompanyChapter 5 Cost Behavior and EstimationStarbucksChapter 6 Cost-Volume-Profit AnalysisStarbucksChapter 7 Incremental Analysis for Short-Term Decision MakingMattelChapter 8 Capital Budgeting for Long-Term Investment DecisionsMattelChapter 9 Budgeting and PlanningCold Stone CreameryChapter 10 Controlling with Standard Costs and VariancesCold Stone CreameryChapter 11 Decentralized Performance Evaluation and the Balanced ScorecardBlockbusterChapter 12 Statement of Cash FlowsUnder ArmorChapter 13 Financial Statement AnalysisLowe’s Home Improvement

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