Managerial Economics in a Global Economy / Edition 6

Managerial Economics in a Global Economy / Edition 6

by Dominick Salvatore
     
 

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ISBN-10: 0195307194

ISBN-13: 9780195307191

Pub. Date: 10/27/2006

Publisher: Oxford University Press, USA

Managerial Economics in a Global Economy, Sixth Edition, synthesizes economic theory, decision science, and various aspects of business administration studies, examining how they interact as a firm attempts to reach optimal profitability and efficiency in the face of constraints. It features 129 real-world case studies and six longer, detailed studies—more

Overview

Managerial Economics in a Global Economy, Sixth Edition, synthesizes economic theory, decision science, and various aspects of business administration studies, examining how they interact as a firm attempts to reach optimal profitability and efficiency in the face of constraints. It features 129 real-world case studies and six longer, detailed studies—more than any other text on the market. In addition, author Dominick Salvatore fully integrates material on the international ramifications of managerial decisions into the entire text, instead of segregating it in a separate chapter or in a few case studies.

The book is divided into five parts. Part One examines the nature and scope of managerial economics, presents the theory of the firm, and reviews optimization techniques. Part Two analyzes demand. Part Three presents the theory and measurement of the firm's production and costs. Part Four brings together demand analysis with production and cost analysis to show how price and output are determined under various forms of market organization. Part Five examines regulation and antitrust, the role of government in the economy, risk analysis, long-term investment decisions, and capital budgeting.

Managerial Economics in a Global Economy, Sixth Edition, is ideal for upper-level undergraduate and graduate courses in managerial economics.

Product Details

ISBN-13:
9780195307191
Publisher:
Oxford University Press, USA
Publication date:
10/27/2006
Edition description:
REV
Pages:
672
Product dimensions:
9.30(w) x 7.50(h) x 1.30(d)

Related Subjects

Table of Contents

Preface

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