Managing Creativity and Innovation (Harvard Business Essentials Series)

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Overview


Packed with practical information designed for business readers and managers at all levels, this essential volume offers insights on managing creativity in groups, developing creative conflict, and using technology to help foster innovation.
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Product Details

  • ISBN-13: 9781591391128
  • Publisher: Harvard Business Review Press
  • Publication date: 6/5/2003
  • Series: Harvard Business Essentials
  • Pages: 192
  • Sales rank: 1,462,885
  • Product dimensions: 6.15 (w) x 9.27 (h) x 0.54 (d)

Table of Contents

Introduction
1 Types of Innovation: Several Types on Many Fronts 1
2 The S-Curve: A Concept and Its Lessons 13
3 Idea Generation: Opening the Genie's Bottle 27
4 Recognizing Opportunities: Don't Let the Good Ones Slip By 51
5 Moving Innovation to Market: Will It Fly? 61
6 Creativity and Creative Groups: Two Keys to Innovation 79
7 Enhancing Creativity: Enriching the Organization and Workplace 99
8 What Leaders Must Do: Making a Difference 115
App. A The Time Value of Money 131
App. B Useful Implementation Tools 147
Notes 155
Glossary 159
For Further Reading 163
Index 167
About the Subject Adviser 173
About the Writer 174
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Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted March 26, 2012

    Great

    Great piece of work that combined well with other texts for the course. Highly recommend.

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  • Anonymous

    Posted January 10, 2008

    Basic guidebook to managing innovation

    This book is useful even though, in itself, it¿s not all that innovative. In fact, if you have consciously been working on innovation, you¿ll find little or nothing new in it. However, it is an exceptionally clear compilation of the established ways to enhance creativity, guide innovation and manage your organization to support both. It does a great job of demystifying these often confusing concepts, and of making full use of diagrams, charts and capsule explanations. Its strengths are also its weaknesses: The brevity means some complex concepts are only sketchy. We therefore recommend this book to novices or methodical innovators ¿ to the first as a guidebook and to the second as a reference.

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