Managing Cultural Differences / Edition 9by Robert T. Moran, Neil Remington Abramson, Sarah V. Moran
The world of business for all organizations in the twenty-first century is global, interdependent, complex, and rapidly changing. That means sophisticated global leadership skills are required more than ever today. Individual and organizational success is no longer dependent solely on business acumen. Our ability to understand, communicate, and manage across… See more details below
The world of business for all organizations in the twenty-first century is global, interdependent, complex, and rapidly changing. That means sophisticated global leadership skills are required more than ever today. Individual and organizational success is no longer dependent solely on business acumen. Our ability to understand, communicate, and manage across borders, countries, and cultures has never been as important as it is now. The understanding and utilization of cultural differences as a business resource is a key building block as companies rely on their global reach to achieve the best profit and performance.
For this reason, international business and cross-cultural management are key topics in undergraduate business, MBA, and executive education programs worldwide as companies and institutions prepare current and future business leaders for the global marketplace. This exciting new edition of the highly successful textbook; Managing Cultural Differences, seeks to guide students and any person with global responsibilities to understand how culture fits in a changing business world, how to gain a competitive advantage from effective cross-cultural management and gives practical advice for doing business across the globe.
With updated content, new case studies, and a new author team, Managing Cultural Differences is required course reading for undergraduates, postgraduates, and MBA students alike as well as being of significant value for anyone who sells, purchases, travels, or works internationally.
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Table of Contents
1. Global Leaders, Culture, and a Changing World 2. Global Leaders and Communication 3. Negotiating Across Cultures 4. Learning as a Competitive Advantage 5. Transcending Culture: Women Leaders in Global Business 6. Motivating the Global Workforce: The Case for Diversity and Inclusion 7. International Strategy: Effective Performance in Emerging Markets 8. Managing Global Transitions and Relocations 9. Leading/Participating on Effective Global Teams 10. Doing Business in the Middle East 11. Doing Business in Central and South America 12. Doing Business in East Asia 13. Doing Business in South and Southeast Asia and Australia 14. Doing Business in Europe 15. Doing Business in Africa 16. Doing Business in Canada and the U.S
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