Managing Health Care Demand

Overview

This practical resource explores demand management and the impact that informational technology and patient empowerment has for providers who are restructuring to meet new market pressures. A systematic method for implementation of demand management strategies is included.

The book contains black-and-white illustrations.

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Overview

This practical resource explores demand management and the impact that informational technology and patient empowerment has for providers who are restructuring to meet new market pressures. A systematic method for implementation of demand management strategies is included.

The book contains black-and-white illustrations.

Read More Show Less

Editorial Reviews

Booknews
Articulates a broad new perspective on demand management, delivering a set of guidelines supported by research. The authors argue that comprehensive demand management programs will help reaffirm the best out of the physician-patient relationship, improve overall provider productivity and individual and population health, while at the same time positively impacting financial performance and long term customer retention. They explore five elements necessary to achieve this proposition, including segmentation of the population to enable mass customization, the integration of multiple channels, the integration of programs and services, and increasing opportunities for active learning. Annotation c. by Book News, Inc., Portland, Or.
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Product Details

  • ISBN-13: 9780834209275
  • Publisher: Jones & Bartlett Learning
  • Publication date: 2/25/1998
  • Edition description: 1E
  • Edition number: 1
  • Pages: 588
  • Product dimensions: 9.00 (w) x 6.00 (h) x 1.21 (d)

Table of Contents

Foreword
Preface
Acknowledgments
Introduction
Pt. I Fundamentals 1
Ch. 1 Improving Consumer Health & Demand 3
Ch. 2 The Four Domains of Demand Improvement 21
Ch. 3 Past Efforts in Utilization Management 41
Ch. 4 Why Improve Demand? 60
Ch. 5 How Well Does Demand Management Work? 72
Pt. II Foundations 95
Ch. 6 Behavioral Foundations 97
Ch. 7 Systems Foundations 119
Ch. 8 Information Foundations 131
Ch. 9 Communications Foundations 155
Ch. 10 Developing a Strategic Foundation 168
Pt. III Changing Behavior 199
Ch. 11 Prompting & Persuading 203
Ch. 12 Education 219
Ch. 13 Social Advocacy 235
Ch. 14 Incentives 245
Ch. 15 Marketing, Negotations & Empowerment 258
Pt. IV Planning Programs 279
Ch. 16 Planning Demand Improvement Initiatives 281
Ch. 17 Choosing Tactics 310
Ch. 18 Deciding Who Does What 323
Ch. 19 Community-Based Initiatives 357
Ch. 20 Evaluating Demand Improvement Initiatives 370
Pt. V Demand Improvement Applications 395
Ch. 21 Health Improvement 397
Ch. 22 Decision Improvement 435
Ch. 23 Disease Management 478
Ch. 24 Disability Management 508
Ch. 25 Final Comments 523
Index 541
About the Authors 556
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