Managing Intellectual Assets in the Digital Age / Edition 2

Managing Intellectual Assets in the Digital Age / Edition 2

by Jeffery H. Matsuura, Patrick Savelli, Pierre-Jean Pietri, Pierre-Jean Pietri
     
 

ISBN-10: 1580533590

ISBN-13: 9781580533591

Pub. Date: 04/28/2003

Publisher: Artech House, Incorporated

Written for technology professionals and business managers/owners alike, this new, easy-to-understand book provides you with a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It is the

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Overview

Written for technology professionals and business managers/owners alike, this new, easy-to-understand book provides you with a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It is the first book to address management of both traditional intellectual property and the broader set of knowledge assets in a single resource. It presents these subjects in a style appropriate for a wide range of practitioners who are not intellectual property or knowledge management specialists, and approaches the challenge of managing these assets from a multidisciplinary perspective.

Product Details

ISBN-13:
9781580533591
Publisher:
Artech House, Incorporated
Publication date:
04/28/2003
Series:
Mobile Communications Ser.
Edition description:
New Edition
Pages:
246
Product dimensions:
6.20(w) x 9.20(h) x 0.80(d)

Related Subjects

Table of Contents

Introduction: Overview of Intellectual Property and Knowledge Assets. Traditional Software Protection Strategies. Open Source: An Alternative Model. Trademark Protection Online. Protecting "Look and Feel" of Online Content. Managing Digital Media. The Challenge of Peer-to-Peer and Distributed Computing. Property Law & Commercial Transactions Law Applied to Digital Content. Controls on Technology Development and Transfer. Valuing and Managing Knowledge Assets. Principles for Managing Intellectual Property and Knowledge Assets.

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