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Managing International Trade and Investment: Casebook
     

Managing International Trade and Investment: Casebook

by Debora L Spar
 

Despite the ease with which it is often conducted, doing business across borders is not the same as doing it at home. Rather, it entails a whole new set of managerial challenges: re-assessing competitive advantage; evaluating diverse political environments and legal structures; considering the impact of currency fluctuations and trading regimes; and

Overview

Despite the ease with which it is often conducted, doing business across borders is not the same as doing it at home. Rather, it entails a whole new set of managerial challenges: re-assessing competitive advantage; evaluating diverse political environments and legal structures; considering the impact of currency fluctuations and trading regimes; and understanding widely disparate cultures and business norms. Using the cases presented in this book, instructors can help their students build a framework of analysis that will enable them to understand the challenges of international trade and investment and master the opportunities these represent.

Product Details

ISBN-13:
9781860942945
Publisher:
Imperial College Press
Publication date:
07/28/2003
Pages:
468
Product dimensions:
8.52(w) x 10.96(h) x 0.83(d)

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