Managing Technology to Meet Your Mission: A Strategic Guide for Nonprofit Leaders / Edition 1

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Overview

Managing Technology to Meet Your Mission is a practical resource that will help nonprofit professionals make smart, strategic decisions about technology. The book shows how to effectively manage technology and offers practical advice for decision makers and staff alike who often have little or no experience with technology.
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Product Details

  • ISBN-13: 9780470343654
  • Publisher: Wiley
  • Publication date: 2/17/2009
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 320
  • Sales rank: 1,193,201
  • Product dimensions: 6.90 (w) x 9.20 (h) x 0.80 (d)

Table of Contents

Acknowledgments ix

The Authors xi

The Editors xvii

Introduction xix

Part 1 Planning and People 1

Chapter 1 Mission First: Achieving IT Alignment Steve Heye 3

Chapter 2 Managing Technology Change Dahna Goldstein 35

Chapter 3 Measuring the Return on Investment of Technology Beth Kanter 53

Chapter 4 How to Decide: IT Planning and Prioritizing Peter Campbell 79

Chapter 5 Finding and Keeping the Right People James L. Weinberg Cassie Scarano 101

Chapter 6 Budgeting for and Funding Technology Scott McCallum Keith R. Thode 133

Part 2 The Tools 157

Chapter 7 The Foundation: Introduction to IT and Systems Kevin Lo Willow Cook 159

Chapter 8 Where Are Your Stakeholders, and What Are They Doing Online? Michael Cervino 187

Chapter 9 Effective Online Communications John Kenyon 213

Chapter 10 Donate Now: Online Fundraising Madeline Stanionis 245

Chapter 11 Where Will We Be Tomorrow? Edward Granger-Happ 269

Index 283

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Sort by: Showing 1 Customer Reviews
  • Posted February 20, 2010

    more from this reviewer

    I Also Recommend:

    Great text book

    This book is chock full of information on how to start the technology initiatives at any sized non-profit organization. As a graduate student in the arts administration field, this book is an invaluable source of guidance that clarified the mystery that was "IT".

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