Manana es San Peron: A Cultural History of Peron's Argentina / Edition 1

Paperback (Print)
Rent from
(Save 67%)
Est. Return Date: 07/24/2015
Buy New
Buy New from
Used and New from Other Sellers
Used and New from Other Sellers
from $20.45
Usually ships in 1-2 business days
(Save 39%)
Other sellers (Paperback)
  • All (12) from $20.45   
  • New (6) from $26.90   
  • Used (6) from $20.45   


The regime of Juan Per-n is one of the most studied topics of Argentina's contemporary history. This new book_an English translation of a highly popular, critically acclaimed Spanish language edition_provides a new perspective on the intriguing Argentinian leader. Mariano Plotkin's cultural approach makes Per-n's popularity understandable because it goes beyond Per-n's charismatic appeal and analyzes the Per-nist mechanisms used to generate political consent and mass mobilization. Ma-ana es San Per-n is the first book to focus on the cultural and symbolic dimensions of Per-nism and populism. Plotkin also presents important material for the study of populism and the modern state in this region.

Ma-ana es San Per-n explores the creation of myths, symbols, and rituals which constituted the Peronist political imagery. This political imagery was not designed to reinforce the legitimacy of a political system defined in abstract terms, but to assure the undisputed loyalty of different sectors of society to the Peronist government and to Per-n himself. The evolution of the institutional framework that made the creation of this symbolic apparatus possible is also discussed.

This well-researched book shows the methods designed by the Per-nist regime to broaden its social base through the incorporation and activation of groups which had traditionally occupied a marginalized position within the political system-non-union workers, women, and the poor. Plotkin investigates how Per-n used the education system to build his popularity. He examines the public assistance programs financed through the Eva Per-n Foundation, and demonstrates how they were used to politicize women for the first time. He explains how Eva Per-n and the Per-nist regime not only tried to gain the support of women as voters but also as potential 'missionaries' who would spread the Per-nist word in the privacy of their homes.

This well-written and engaging account of one of Latin America's most colorful and appealing leaders is an excellent resource on Argentina and Latin American history and politics.

Read More Show Less

Editorial Reviews

Hispanic American Historical Review
No theme in Argentin history has attracted greater scholarly scrutiny than Peronsim. Professor Plotkin's addition to this massive corpus focuses on a topic that, if not exactly understudied, seems less saturated than others: the nature and function of Peronist propaganda in political festivals, primary education, and semiofficial institutions. Plotkin's approach is consistently and scrupulously fair. Manana es San Peròn provides an original perspective.
American Historical Review
Well-written and well-researched.
American Historical Review
Well written and well researched.
Read More Show Less

Product Details

  • ISBN-13: 9780842050296
  • Publisher: Rowman & Littlefield Publishers, Inc.
  • Publication date: 10/28/2002
  • Series: Latin American Silhouettes Series
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 262
  • Sales rank: 784,679
  • Product dimensions: 6.42 (w) x 9.16 (h) x 0.69 (d)

Meet the Author

Mariano Plotkin is a researcher at the Consejo Nacional de Investigaciones Cient'ficas y TZcnicas based at the Instituto de Desarrollo Econ~mico y Social in Buenos Aires, and professor at the Universidad Nacional de Tres de Febrero.

Read More Show Less

Table of Contents

Chapter 1 Introduction Part 2 I: The Crisis and Consensus in Argentine Society and the Rise of Perón Chapter 3 Introduction Chapter 4 The Crisis of the Liberal Consensus in Argentine Society Chapter 5 Perón and the Problem of Consensus Part 6 II: The Appropriation of Symbolic Space: Political Ritual and the Charisma of Perón Chapter 7 Introduction Chapter 8 The First of May and the Seventeenth of October: The Origin of Two Rituals Chapter 9 May Day, the Seventeenth of October, and the Struggle of Symbolic Space Part 10 III: Education and Politics: The Political Socialization of Youth Chapter 11 Introduction Chapter 12 The Reorganization of the Educational System during the Perónist Regime (1943-1955) Chapter 13 The Politicization of Education: "Perónist" Textbooks for Primary Schools Part 14 IV: The Generation of Passive Consensus Chapter 15 Introduction Chapter 16 The Fundación Eva Perón; or, the Regime's Long Arm Chapter 17 The "Perónization of Women and the Youth" Chapter 18 Conclusions Chapter 19 Bibliography Chapter 20 Index

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)