Mapping The Language Of Racism

Mapping The Language Of Racism

by Margaret Wetherell
     
 

ISBN-10: 0231082614

ISBN-13: 9780231082617

Pub. Date: 02/01/1993

Publisher: Columbia University Press

The topics of 'race' and 'racism' are often treated narrowly and unimaginatively in social scientific literature; they are usually viewed as sub-categories of 'stereotyping' or 'prejudice' or 'social class.' In this exciting new book, Margaret Wetherell and Jonathan Potter extend their work on the use of discourse analysis to tackle racism and issues of social

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Overview

The topics of 'race' and 'racism' are often treated narrowly and unimaginatively in social scientific literature; they are usually viewed as sub-categories of 'stereotyping' or 'prejudice' or 'social class.' In this exciting new book, Margaret Wetherell and Jonathan Potter extend their work on the use of discourse analysis to tackle racism and issues of social structure, power relations and idology.

Part I, Theory and Method, reviews and criticizes mainstream sociological and psychological theoretical approaches to the topic of racism and introduces the challenges to them posed by discourse analysis. Also examined are the ways in which some recent developments in literary theory, post-structuralism, semiotics and cultural studies might be applied to the social and psychological study of racist practices.

Part II, Discourse in Action, examines how white New Zealanders make sense of their own history and actions towards the Maori minoriy. The authors' contention is that, in order to combat racism, we need to address the commonplace forms of explanation used by ordinary people rather than concentrate on obvious bigots and extremist groups. They conclude that many 'liberal' and 'egalitarian' arguments can be used to sustain racism and exploitation.

Mapping the Language of Racism is a pioneering book which suggest genuinely new ways of thinking and acting on a topic of grave social concern.

Columbia University Press

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Product Details

ISBN-13:
9780231082617
Publisher:
Columbia University Press
Publication date:
02/01/1993
Edition description:
New Edition
Pages:
258
Product dimensions:
0.54(w) x 6.14(h) x 9.21(d)
Age Range:
18 Years

Table of Contents

Acknowledgements
Introduction1
Issues for discourse analysis4
Pt. ITheory and method11
1Ideology and political economy13
The falsity of 'race'14
The history of the 'racial' account18
The political and economic context22
The social functions of ideology24
The effectivity of ideology26
Discursive representation, reality and individual experience29
Ideology in perspective31
2Cognition, identity and personality34
Reading cognitions36
Social categorization and social stereotypes36
Representation and reality in social cognition research40
Reading social identity43
The ontology and epistemology of social identity theory46
Reading motives49
Discourse analysis as diagnosis55
3Discourse, power and subjectivity58
Discursive practice60
Discourse and its objects62
The status of scientific accounts of racism65
Truth and anti-racist practice67
From ideology to ideological practice69
Constructing social groups72
Constructing subjectivities75
Discursive power79
Genealogy and ideology85
4Analyzing racist discourse88
Discourses and interpretative repertoires89
Rhetorical construction93
Interviews and documents98
Transcription, coding and analysis100
Understanding, ethnography and discursive consequences102
Putting discourse in context104
Pt. IIDiscourse in action113
Preface115
5Constructing community: 'race', 'culture' and 'nation'117
The premises of race119
Victorian racial interpretation124
Race in 1960s New Zealand125
The premises of culture128
Culture as heritage129
Culture as therapy131
Pakeha positions134
Culture as ideology137
The premises of nation and nationalism139
Mimicry and ambivalence142
Towards a South Pacific nation?143
The practice of categorization146
6Accounting for the 'social': stories of social conflict and social influence149
Discrediting protest150
Variable scenarios of influence154
Conflict or consensus: the organic society158
'Proper' and 'improper' influence161
Susceptible masses and hysterical extremists163
Formulations of the individual versus the social164
Trickling down or trickling up, conspiracies or coincidences?167
7Practical politics and ideological dilemmas174
Some commonplaces of political discourse177
The patchwork of resources178
The importance of being practical179
Equality, freedom and individual rights181
Imperial history183
Mobilizing arguments185
Ambivalent individuals or ambivalent discourse?194
Towards a critique of the modern racism approach196
8The prejudice problematic201
Prejudice in social psychological and lay discourse202
Individual bigotry and collective guilt204
Irrationality and pre-judgement206
The manifest and the latent208
Tolerance and harmony209
Dodging the identity of prejudice: how to deal with accusations211
Reforming the prejudiced215
Discourse analysis and anti-racism216
Appendix 1 Sample and procedure221
Appendix 2 Transcription conventions225
References227
Index241

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