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Market Segmentation: Using Demographics, Psychographics and Other Segmentation Techniques to Uncover and Exploit New Markets
     

Market Segmentation: Using Demographics, Psychographics and Other Segmentation Techniques to Uncover and Exploit New Markets

by Art Weinstein
 

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Product Details

ISBN-13:
9781557380487
Publisher:
McGraw-Hill School Education Group
Publication date:
04/20/1989
Pages:
296

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