Marketing and Selling Black and White Portrait Photography by Helen T Boursier, NOOK Book (eBook) | Barnes & Noble
Marketing and Selling Black & White Portrait Photography

Marketing and Selling Black & White Portrait Photography

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by Helen T. Boursier
     
 

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Photographers who specialize in black and white or who wish to add black-and-white portraiture to their repertoire will find invaluable tips in this complete marketing manual. This book shows photographers how set up black-and-white displays for maximum impact. It also discusses how to generate new business using posters, newsletters, mailers, and special promotions,

Overview

Photographers who specialize in black and white or who wish to add black-and-white portraiture to their repertoire will find invaluable tips in this complete marketing manual. This book shows photographers how set up black-and-white displays for maximum impact. It also discusses how to generate new business using posters, newsletters, mailers, and special promotions, where and when to advertise, and how to build business by donating services to local charities. A detailed look at other business specifics such as structuring an effective price schedule, helping clients pick final images, and adding special services-like hand-colored portraits-help photographers get their business in focus.

Product Details

ISBN-13:
9781608953806
Publisher:
Amherst Media, Incorporated
Publication date:
03/01/2000
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
112
File size:
4 MB

Meet the Author


Helen T. Boursier is the author of Black & White Portrait Photography and Family Portrait Photography. She lives in East Falmouth, Massachusetts.

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