Marketing and Selling Your Handmade Jewelry: The Complete Guide to Turning Your Passion into Profit

Overview


Straight from a jewelry-business mentor, this guide to entering the bauble business compiles expert knowledge and wide experiences for those looking to take their hobby to the next level. Aspiring businesspeople will gain the advantage of experience from the numerous case studies and engaging personal stories. Starting with the basics of assessing style, time commitment, and target market, the sections progress through business licenses and tax numbers, developing a cohesive presentation for a business, and the ...
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Marketing and Selling Your Handmade Jewelry

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Overview


Straight from a jewelry-business mentor, this guide to entering the bauble business compiles expert knowledge and wide experiences for those looking to take their hobby to the next level. Aspiring businesspeople will gain the advantage of experience from the numerous case studies and engaging personal stories. Starting with the basics of assessing style, time commitment, and target market, the sections progress through business licenses and tax numbers, developing a cohesive presentation for a business, and the fine art of pricing for a profit. Helpful appendices on display suppliers, business and government agencies, and recommended reading complete the handbook, making it a valuable companion for entrepreneurs.
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Editorial Reviews

From the Publisher

"Optimistic, but also straightforward, helpful, and honest." - BellaOnline.com Guide to Jewelry Making

"Pricing is always a problem for crafters and here Lareau's formula comes to the rescue." - MonstersandCritics.com

"You will find so much information that you may want to consider frequent breaks just to soak it all in." - Mat-Su Valley Bead Society newsletter

"If you're serious about starting a jewelry-making business, then the place to start is with [this book]." - Detroit News Crafts Blog

"The wealth of useful tips and tricks contained within the pages of the book come to life in stories about women who have been successful at starting and running their jewelry businesses...The perfect reference guide for any potential jewelry entrepreneur." - BeadUnique

"This book is a compilation of Viki's knowledge, wisdom, and experience...an essential business guide for creative jewelry artists." - The Bead Bugle.com

BeadUnique
The wealth of useful tips and tricks contained within the pages of the book come to life in stories about women who have been successful at starting and running their jewelry businesses . . . the perfect reference guide for any potential jewelry entrepreneur.
Detroit News Crafts Blog
If you're serious about starting a jewelry-making business, then the place to start is with [this book].
BellaOnline.com Guide to Jewelry Making
Optimistic, but also straightforward, helpful, and honest.
Monsters and Critics.com
Pricing is always a problem for crafters and here, Lareau's formula comes to the rescue.
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Product Details

  • ISBN-13: 9781596680241
  • Publisher: Interweave Press, Incorporated
  • Publication date: 10/28/2006
  • Pages: 96
  • Sales rank: 530,207
  • Product dimensions: 6.06 (w) x 9.02 (h) x 0.28 (d)

Meet the Author

Viki Lareau worked for Nordstrom as well as a chain of bead stores across the United States and Canada. She runs the annual Puget Sound Bead Festival and is the co-owner of The Bead Factory. She lives in Tacoma, Washington.

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Sort by: Showing all of 4 Customer Reviews
  • Anonymous

    Posted February 5, 2010

    I Also Recommend:

    Liked the Author

    It was easy reading this book. The Authors personality came out as I read this book. You can tell she is a lovely woman and has a real passion for what she does. She is very encouraging and comes across to the audience that if you have a passion for making jewelry whether to have a money making business or as a hobby anyone can do it! Has some good resources but could have definately had more for someone who is starting new in the business.

    1 out of 2 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Posted June 19, 2011

    An absolute must read for those wanting to start a jewelry business.

    I wish I had read this book BEFORE I spent a cent on my jewelry business. Lareau would have saved me a lot of money. I found and read the book about 9 months after I started my business and have made many changes because of the information in this book. It is a time saver and a money saver.

    Lareau knows her stuff. I found her writing to be easy to read, well focused, and valuable. One can read it a chapter at a time or all at once. I have probably read many chapters three times and get more out of it each time I read them.

    I'm ready for book 2, Ms. Lareau.

    KLHEnjoyingLife

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted May 10, 2010

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  • Anonymous

    Posted March 8, 2010

    No text was provided for this review.

Sort by: Showing all of 4 Customer Reviews

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