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Marketing on a Budget / Edition 1
     

Marketing on a Budget / Edition 1

by Ros Jay
 

ISBN-10: 1861521464

ISBN-13: 9781861521460

Pub. Date: 01/28/1998

Publisher: Cengage Learning

The Marketing Toolkit Series is designed to fine tune your business skills. Each book takes a step-by-step approach to key marketing tasks, such as public relations, running a successful marketing campaign and marketing on a budget. A free disk in the back of the book contains forms and charts designed to make the busy marketing manager's job easier. So if you want

Overview

The Marketing Toolkit Series is designed to fine tune your business skills. Each book takes a step-by-step approach to key marketing tasks, such as public relations, running a successful marketing campaign and marketing on a budget. A free disk in the back of the book contains forms and charts designed to make the busy marketing manager's job easier. So if you want the answer to questions like: How can I do my own PR? What makes a succesful marketing campaign? How can I write the perfect advert? This is the series for you.

Product Details

ISBN-13:
9781861521460
Publisher:
Cengage Learning
Publication date:
01/28/1998
Series:
Marketing Toolkit Series
Edition description:
BK&DISK
Pages:
256
Product dimensions:
7.46(w) x 9.75(h) x 0.70(d)

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