Marketing Outrageously Redux: How to Increase Your Revenue by Staggering Amounts

Marketing Outrageously Redux: How to Increase Your Revenue by Staggering Amounts

Marketing Outrageously Redux: How to Increase Your Revenue by Staggering Amounts

Marketing Outrageously Redux: How to Increase Your Revenue by Staggering Amounts

eBookRevised Edition (Revised Edition)

$13.49  $17.99 Save 25% Current price is $13.49, Original price is $17.99. You Save 25%.

Available on Compatible NOOK Devices and the free NOOK Apps.
WANT A NOOK?  Explore Now

Related collections and offers


Overview

Companies that don't change die. Change is everyday corporate life - plans for cost cutting, restructuring, new technology, quality improvement, new products/services are ongoing challenges in companies of all sizes. Resistance is a huge roadblock. This real-world guide shows frustrated managers how to build support for change and stay competitive. Practical approaches with new case studies show how to deal with resistance in a way that retains strong working relationships while achieving successful change.


Product Details

ISBN-13: 9781885167750
Publisher: Bard Press
Publication date: 02/16/2011
Sold by: Barnes & Noble
Format: eBook
Pages: 276
File size: 3 MB

About the Author

Jon Spoelstra has been general manager of the Portland Trail Blazers, president of the New Jersey Nets, and president of Mandalay Baseball Properties. Author of the non-fiction Ice to the Eskimos and Success is Just One Wish Away—and Red Chaser, a historical mystery, Jon is now a writer, speaker and consultant.
From the B&N Reads Blog

Customer Reviews