Marketing Techniques for Physical Therapists / Edition 1

Marketing Techniques for Physical Therapists / Edition 1

by Kathryn Schaefer
     
 

ISBN-10: 0834202085

ISBN-13: 9780834202085

Pub. Date: 01/28/1991

Publisher: PRO-ED, Incorporated

If you're in private practice or just starting as a physical therapist , Marketing Techniques for Physical Therapists is the book to have as a guide. It shows you step-by-step how to market and maintain a succes sful practice.  See more details below

Overview

If you're in private practice or just starting as a physical therapist , Marketing Techniques for Physical Therapists is the book to have as a guide. It shows you step-by-step how to market and maintain a succes sful practice.

Product Details

ISBN-13:
9780834202085
Publisher:
PRO-ED, Incorporated
Publication date:
01/28/1991
Series:
Aspen Series in Physical Therapy
Edition description:
New Edition
Pages:
194
Product dimensions:
6.69(w) x 9.45(h) x (d)

Table of Contents

Contents: Marketing Theory * Strategic Marketing Planning * Internal Marketing: Marketing from the Inside Out * Public Relations * Selling * Advertising * Competition

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