Marketing With Teleseminars: Power Strategies

Marketing With Teleseminars: Power Strategies

by Marcia Yudkin
     
 

Learn how to promote your company, yourself, an event or a cause with a contemporary twist on an old communication medium - the teleseminar.

Accessible even to people without a computer on hand, teleseminars can establish credibility, create a bond of trust, prompt interest in an upcoming program and spark sales.

However, when you're first…  See more details below

Overview

Learn how to promote your company, yourself, an event or a cause with a contemporary twist on an old communication medium - the teleseminar.

Accessible even to people without a computer on hand, teleseminars can establish credibility, create a bond of trust, prompt interest in an upcoming program and spark sales.

However, when you're first considering marketing with teleseminars or getting ready for your first presentation, you are sure to have loads of questions. And that's where this compact and informative ebook comes in.

Written by veteran teleseminar presenter, author and marketing coach Marcia Yudkin, MARKETING WITH TELESEMINARS introduces you to the success factors that spell the difference between a flop and a triumph.

The contents include:

Part I: Smart Strategy
Teleseminar versus Webinar? Determine Your Most Profitable Teaching Format
Teleseminars: Eight Factors That Boost Their Perceived Value
Teleseminar Pricing: Two Highly Recommended Teleseminar Pricing Models

Part II: Running a Successful Teleseminar
Host a Teleseminar Like a Talk Show Pro
Interviewing an Expert For a Teleseminar? Avoid These Six Mistakes
Preview Teleseminars: Avoid These Off-Putting Blunders
Tips for Teleseminar Offers
Five Technical Mistakes to Avoid When Running Teleseminars
Teleseminar Handouts: Everything You Need to Know But Forgot to Ask
Teleseminar Security Tips

Part III: Turning Teleseminars into Moneymakers
Why You Should Edit Teleseminar Recordings – and How
From Live Teleseminar to Recorded Lead Generator: Avoid These Common Mistakes
Transform Your Teleseminar into a High-Ticket, High-Value Course

Part IV: Teleseminar Resources

Discover how to plan, promote and deliver profitable teleseminars and webinars, whether you’re an entrepreneur, business or health professional, nonprofit organization or corporate marketer.

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Product Details

ISBN-13:
2940013554658
Publisher:
Creative Ways Publishing
Publication date:
11/10/2011
Sold by:
Barnes & Noble
Format:
NOOK Book
File size:
176 KB

Meet the Author

Veteran teleseminar presenter Marcia Yudkin specializes in high-ticket, high-value teleteaching courses – and has also mastered the art of presenting engaging webinars. Her 16 books include 6 Steps to Free Publicity, 3rd edition, Persuading People to Buy and Meatier Marketing Copy.

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