Marketing Your Dreams: Business Lessons from Bill Veeck, Baseball's Promotional Genius

Overview

Bill Veeck marketed, promoted, and sold baseball like no one before him and like no one since. Influenced and inspired by the classic sports book Veeck: As in Wreck, veteran author and motivational speaker Pat Williams has penned his 19th book, Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Marketing Genius. Williams, senior vice president of the NBA's Orlando Magic, insists that Marketing Your Dreams isn't a Bill Veeck biography; instead, it's a book about success, a book about one ...

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Overview

Bill Veeck marketed, promoted, and sold baseball like no one before him and like no one since. Influenced and inspired by the classic sports book Veeck: As in Wreck, veteran author and motivational speaker Pat Williams has penned his 19th book, Marketing Your Dreams: Business and Life Lessons from Bill Veeck, Baseball's Marketing Genius. Williams, senior vice president of the NBA's Orlando Magic, insists that Marketing Your Dreams isn't a Bill Veeck biography; instead, it's a book about success, a book about one of the most relentless and fascinating personalities in the history of organized sports. It's a book about extracting Veeck's traits and concentrating them into their purest form so that the reader can pull the same kind of inspiration from the master that Williams did.

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Editorial Reviews

From The Critics
Marketing Your Dreams: Business And Life Lessons From Bill Veeck, Baseball's Marketing Genius will prove of immense interest and value both to those who are baseball enthusiasts and those who would like to apply real-life advice and inspiration from a supremely successful entrepreneur who chose the field of marketing baseball to the American public. Very highly recommended, "user friendly" reading, Marketing Your Dreams blends sound "how to" information with real life examples, and in doing so presents the reader with a wealth of marketing approaches, attitudes, ideas, examples and experiences that can be transferred and adapted to any entrepreneurial endeavor in or out of professional sports.
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Product Details

  • ISBN-13: 9781582611822
  • Publisher: Sports Publishing LLC
  • Publication date: 1/1/2000
  • Pages: 318
  • Product dimensions: 7.30 (w) x 10.25 (h) x 1.23 (d)

Meet the Author

Pat Williams is the senior vice president of the NBA's Orlando Magic. Also one of America's top motivational, inspirational and humorous speakers, he has addressed employees from many of the Fortune 500 companies and the Million Dollar Round Table.

Michael Weinreb is former sports feature writer for the Akron Beacon Journal. He has won numerous state and national writing awards from the Associated Press sports editors.

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