Martha, Inc.

Martha, Inc.

by Christopher M. Byron, Christopher Byron
     
 
This New York Times bestselling book chronicles the dramatic rise of Martha Stewart from Connecticut caterer to founder and CEO of a vast media empire.

Stewart's story is part Horatio Alger success story and part Citizen Kane drama, reaching from the modest homes of Nutley, New Jersey, to the palatial estates of Long Island, from the suburban kitchens of

Overview

This New York Times bestselling book chronicles the dramatic rise of Martha Stewart from Connecticut caterer to founder and CEO of a vast media empire.

Stewart's story is part Horatio Alger success story and part Citizen Kane drama, reaching from the modest homes of Nutley, New Jersey, to the palatial estates of Long Island, from the suburban kitchens of Connecticut to the boardrooms of Wall Street. At each step of the way, Byron gets inside Martha's world, from her troubled working class upbringing to her years of peddling speculative stocks on Wall Street in the go-go sixties. Thereafter, Byron follows Martha through the ordeal of her failing marriage to the launch of her magazine. Finally, we accompany Martha in her triumphant and climactic return to Wall Street at century's end to sell stock in her company in an IPO that would make her a billionaire.

Byron attends, through fly-on-the-wall sources, executive meetings with some of the most powerful individuals in American business to watch as they try to deal with a woman who emerged from nowhere to overpower them all. He eavesdrops as they bad-mouth her as she leaves the room, often with a fabulous deal in her hand. He watches as they discover, only too late, this former housewife outsmarts them at their own game.

Martha, Inc., gets up-close-and-personal with the personality of Stewart, one of the most complex and driven people in the history of business.

Editorial Reviews

Library Journal
In Martha Inc., Byron (Testosterone Inc.) begins with remembrances of his early days as Stewart's casual friend and neighbor in Westport, CT, and his occasional encounters with her in local supermarkets, gyms, and shopping venues. He adds remarks on Stewart's public persona and her reputation in the community as either a witch or a saint; he also integrates a lot of personal anecdotes from other neighbors and community leaders. Listeners will learn how Stewart created her company; the reality of her frenzied, hectic pace; her drive, energy, and determination to be successful; her ruthlessness with employees; and details on how she became the richest self-made businesswoman in America. While Byron's work is not the definitive biography of Stewart, it does provide a more objective, fact-based story than is found in Lloyd Allen's hagiographic Being Martha. Both Martha titles are recommended for public libraries. Dale Farris, Groves, TX Copyright 2006 Reed Business Information.

Product Details

ISBN-13:
9781591255659
Publisher:
Penton Overseas, Inc.
Publication date:
06/28/2005
Series:
Penton Audio Series
Edition description:
Unabridged
Product dimensions:
5.28(w) x 5.02(h) x 1.11(d)

Meet the Author

Christopher M. Byron has been writing about business and finance for more than three decades. He appears frequently on CNBC, Fox News Network, MSNBC, and CBS Evening News.

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >