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The American clothing industry was born in the early 1800s for menswear. Up until this point,
menswear was produced by tailors, for those whom could afford it, and womenswear was made at home for by amateur sowers.
In the late 19th century, the concentration of transportation systems, manufacturing facilities, immigrant workers and skilled tailors in New York allowed for the rapid development of a concentrated production region. In fact, New York had already become the capital of ready-to-wear production by 1900, but by 1925, 78% of the fashion produced in Manhattan was in womenswear.
World War 2 went further to isolate the
Parisian fashion capital from the rest of the world, accelerating the idea of American sportswear and encouraging the isolationist attitude of the fashionable American woman,
who increasingly viewed European fashion with suspicion rather than envy. By the mid-20th century, New York had become the fashion focus of the American woman, and the starkly functional and smart product style would remain the legacy of US fashion, as it is around the world today.
La Cage au Folles : Bob Mackie
Designed for Angels : Victoria's Secret
Sex Drugs Fame & Fabric : Halston
Fashionably Royal : Diane Von Furstenberg
The Scandalist : Rudi Gernreich
The Fountain of Youth : Abercrombie & Fitch
Fashion Industry Broadcast is a leading global publisher of lifestyle titles, this multi edition set has been created as a hard cover colour coffee table books for $45.00, e-books for $9.99 from Amazon Kindle, Barnes and Noble Nook, Apple iBook's,
Google books, Stanza and Kobo, Apps for mobile devices and a TV documentary series is also in the works.
A very special video rich multimedia App version with 1000+
original videos, interviews, runway shows, behind the scenes at fashion shoots and advertisements, is available through
Apple's iTunes App store and other major App stores for just
$3.99 per edition. Look for "MASTERS OF FASHION" on the Apple App store.