McIlhenny's Gold

McIlhenny's Gold

4.5 2
by Jeffrey Rothfeder
     
 

View All Available Formats & Editions

In this fascinating history, Jeffrey Rothfeder tells how, from a simple idea—the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico—a secretive family business emerged that would produce one of the best-known products in the world.

A delectable and satisfying read for both Tabasco fans and business buffs,

…  See more details below

Overview

In this fascinating history, Jeffrey Rothfeder tells how, from a simple idea—the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico—a secretive family business emerged that would produce one of the best-known products in the world.

A delectable and satisfying read for both Tabasco fans and business buffs, McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company; a lively history of one of the most popular consumer products of all times; and an exploration of our desire to test the limits of human tolerance for fiery foods.

Product Details

ISBN-13:
9780061844249
Publisher:
HarperCollins Publishers
Publication date:
03/17/2009
Sold by:
HARPERCOLLINS
Format:
NOOK Book
Pages:
272
Sales rank:
696,166
File size:
377 KB

Meet the Author

A former BusinessWeek editor and national editor at Bloomberg News, Jeffrey Rothfeder has written for publications such as the New York Times and the Washington Post and has appeared on 20/20, Nightline, Today, Good Morning America, and Oprah. He lives in Cortlandt Manor, New York.

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >

McIlhenny's Gold: How a Louisiana Family Built the Tabasco Empire 4.5 out of 5 based on 1 ratings. 2 reviews.
imbrium 8 months ago
Anonymous More than 1 year ago