Measuring Behaviour: An Introductory Guide [NOOK Book]

Overview

Measuring Behaviour has established itself as a standard text. Largely rewritten, updated and reorganised, this third edition is, as before, a guide to the principles and methods of quantitative studies of behaviour, with an emphasis on techniques of observation, recording and analysis. It provides the basic knowledge needed to measure behaviour, doing so in a succinct and easily understood form. The sections on research design and the interpretation and presentation of data have been greatly expanded. Written ...
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Measuring Behaviour: An Introductory Guide

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Overview

Measuring Behaviour has established itself as a standard text. Largely rewritten, updated and reorganised, this third edition is, as before, a guide to the principles and methods of quantitative studies of behaviour, with an emphasis on techniques of observation, recording and analysis. It provides the basic knowledge needed to measure behaviour, doing so in a succinct and easily understood form. The sections on research design and the interpretation and presentation of data have been greatly expanded. Written with brevity and clarity, Measuring Behaviour is, above all, a practical guide book. Aimed primarily at undergraduate and graduate students in biology and psychology who are about to embark upon quantitative studies of animal and human behaviour, this book provides a concise review of methodology that will be of great value to scientists of all disciplines in which behaviour is measured, including biological anthropology, the social sciences and medicine.
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Editorial Reviews

From the Publisher
'… clear, concise and always eminently sensible.' The Times Higher Education Supplement

'… an excellent little book.' British Psychological Society Bulletin

'… destined to become a classic.' Trends in Ecology and Evolution

'The second edition can be recommended as a good introduction to the measurement and analysis of behaviour.' Ibis

…the third edition will appeal to wider readership, including many researchers who mainly carry out observational studies.' Ibis

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Product Details

  • ISBN-13: 9781139637084
  • Publisher: Cambridge University Press
  • Publication date: 12/5/2012
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition description: Updated edition
  • Edition number: 3
  • Sales rank: 1,151,062
  • File size: 3 MB

Meet the Author

Dr Paul Martin studied biology at Cambridge University, graduating in Natural Sciences and with a PhD in behavioural biology. A former Harkness Fellow in the Department of Psychiatry & Behavioral Sciences at Stanford University, he has lectured and researched in behavioural biology at Cambridge, and was a Fellow of Wolfson College, Cambridge.
Professor Sir Patrick Bateson has been a highly esteemed lecturer in Animal Behaviour, across the world, for nearly 40 years. He is a Fellow of the Royal Society, a former President of the Association for the Study of Animal Behaviour, Knight Batchelor and current President of the Zoological Society of London.
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Table of Contents

Preface; 1. Introduction; 2. Think before you measure; 3. Getting started; 4. Individuals and groups; 5. Recording methods; 6. The recording medium; 7. How good are your measures?; 8. How good is your research design; 9. Statistical analysis; 10. Analysing specific aspects of behaviour; 11. Interpreting and presenting findings; Appendices; References; Index..
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