Media and Society / Edition 5

Media and Society / Edition 5

by Michael O'Shaughnessy, Jane Stadler
     
 

ISBN-10: 0195574346

ISBN-13: 9780195574340

Pub. Date: 05/04/2012

Publisher: Oxford University Press

Media and Society examines the role of the media in contemporary society and analyses representations of the world found in advertisements, film, television, photographs and language. It clearly presents theoretical approaches and includes many examples, definitions, issues questions and explanations to aid students' understanding.
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Overview

Media and Society examines the role of the media in contemporary society and analyses representations of the world found in advertisements, film, television, photographs and language. It clearly presents theoretical approaches and includes many examples, definitions, issues questions and explanations to aid students' understanding.

Product Details

ISBN-13:
9780195574340
Publisher:
Oxford University Press
Publication date:
05/04/2012
Edition description:
New Edition
Pages:
528
Product dimensions:
7.40(w) x 9.90(h) x 1.20(d)

Table of Contents

Part 1 Getting Ready: The Media and Media Studies
1. Defining the Media
2. Media Studies
3. What Do the Media Do to Us? Media and Society
4. What's in a Name? Language and the Social Construction of Reality
5. Mediation and Representation
7. New Media and Technological Development
Part 2 Pictures: Semiotic Analysis
8. Semiology
9. Reading Images and Advertisements
10. Model Essay: Semiotic Analysis of an Advertisement
Part 3 Making Sense: Discourse, Ideology, and Hegemony
11. Defining Discourse and Ideology
12. Where Are Discourses and Ideologies Found?
13. Dominant Ideology and Hegemony
14. Culture Jamming and Counter-hegemony
Part 4 Stories: Approaches for Narrative Analysis
15. Genres, Codes, and Conventions
16. The Language of Film: American Beauty
17. Narrative Structure and Binary Oppositions
18. Documentary and Reality TV
19. Why Stories?
Part 5 Media and Identity: Representation, Impact, and Influence
20. Feminism, Postfeminism, and Ideologies of Femininity
21. Ideologies and Discourses of Masculinity
22. Ethnicity, Ideology, and the Media
Part 6 But they Keep Moving the Posts: Postmodern and Global Perspectives
23. Stars and Celebrities
24. Postmodernism
25. Globalisation

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