Media Ethics / Edition 2

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Overview

MEDIA ETHICS offers a professional's look at contemporary media ethics Ñ one backed by solid academic research and carefully structured to be a practical, effective teaching tool. Numerous examples and case studies provide a real-world focus that emphasizes the importance of personal judgment and decision-making for both media producers and consumers.

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Editorial Reviews

Booknews
A textbook for students seeking media careers as well as for media consumers. It explores, through case studies and examples, complex ethical questions and their many forms in the media; illustrates how media professionals handle actual ethical issues; and helps readers to decide themselves how the media should act when confronted with ethical issues. Note: although not identified on the cover, title page, or CiP, this is the second edition of a text first published in 1988. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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Product Details

  • ISBN-13: 9780023377532
  • Publisher: Allyn & Bacon, Inc.
  • Publication date: 11/8/1994
  • Edition description: New Edition
  • Edition number: 2
  • Pages: 336
  • Product dimensions: 7.75 (w) x 9.25 (h) x 0.75 (d)

Table of Contents

I. MEDIA ETHICS: THE BACKGROUND AND THE PROCESS.

 1. Deciding and Acting: Ethics on the Job.

II. ETHICS IN THE PURSUIT OF NEWS.

 2. Your Personal Code: Troubling Concepts.

 3. The Ethics of Technique.

 4. You and Your Editor.

III. ETHICS IN PURSUIT OF PROFIT.

 5. Social Responsibility and Codes of Ethics.

 6. Corporate Profits and Newsroom Ethics.

 7. Ethics in the Countinghouse.

 8. The Changing Face of the Media.

IV. THE MEDIA INSTITUTION AND SOCIETY.

 9. New Corporate Character, New Societal Status?

10. Special Problem Areas.

V. PUBLIC RELATIONS, THE MEDIA AND SOCIETY.

11. Public Relations.

Appendix A. American Society Of Newspaper Editors Statement Of Principles.

Appendix B. Society Of Professional Journalists Code Of Ethics.

Appendix C. Radio/Television News Directors Association Code Of Broadcast News Ethics.

Appendix D. Associated Press Managing Editors Code Of Ethics.

Appendix E. Dow Jones & Company Conflicts Of Interest Policy.

Appendix F. The Advertising Code Of American Business.

Appendix G. Public Relations Society Of America Code Of Professional Standards For The Practice Of Public Relations.

Appendix H. Freedom Of Information Service Center Sample Letter.

Appendix I. Associated Press Sports Editors Ethics Guidelines.

Appendix J. National Victim Center's Suggested Media Code Of Ethics.

Appendix K. American Society Of Magazine Editors Guidelines For Advertising.

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