Media Magnetism: How to Attract the Favorable Publicity You Want and Deserve
IS YOUR BUSINESS CLOSE-UP IN PERFECT FOCUS? Attracting - and maximizing - great PR opportunities for you, your idea and your organization is as much an art as it is a science if you want to sparkle in the spotlight. In this must-have book covering all aspects of today's media relations, industry experts offer "been there/done that" tips, resources and guidelines on how to: - Make influential connections - Become sound-bite savvy - Endear yourself to reporters - Survive awkward moments - Use social media wisely - Manage a cost-effective campaign Looking for that portal to media magic? It's right here in your hands.
1111610865
Media Magnetism: How to Attract the Favorable Publicity You Want and Deserve
IS YOUR BUSINESS CLOSE-UP IN PERFECT FOCUS? Attracting - and maximizing - great PR opportunities for you, your idea and your organization is as much an art as it is a science if you want to sparkle in the spotlight. In this must-have book covering all aspects of today's media relations, industry experts offer "been there/done that" tips, resources and guidelines on how to: - Make influential connections - Become sound-bite savvy - Endear yourself to reporters - Survive awkward moments - Use social media wisely - Manage a cost-effective campaign Looking for that portal to media magic? It's right here in your hands.
16.95
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Media Magnetism: How to Attract the Favorable Publicity You Want and Deserve
288
Media Magnetism: How to Attract the Favorable Publicity You Want and Deserve
288Paperback
$16.95
16.95
In Stock
Product Details
| ISBN-13: | 9781432786496 |
|---|---|
| Publisher: | Outskirts Press, Inc. |
| Publication date: | 06/14/2012 |
| Pages: | 288 |
| Product dimensions: | 5.00(w) x 8.00(h) x 0.65(d) |
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