The Media Studies: An introduction / Edition 1

The Media Studies: An introduction / Edition 1

by Robert Kolker, Robert Phillip Kolker
     
 

ISBN-10: 1405155604

ISBN-13: 9781405155601

Pub. Date: 03/04/2009

Publisher: Wiley

Media Studies is a comprehensive text for introductory and advanced courses in the growing field of media studies, integrating history with close textual analysis in a concise, readable style.

  • Explores the growing synergies between print and online journalism, and the growth of independent journalism through blogging
  • Discusses the ways

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Overview

Media Studies is a comprehensive text for introductory and advanced courses in the growing field of media studies, integrating history with close textual analysis in a concise, readable style.

  • Explores the growing synergies between print and online journalism, and the growth of independent journalism through blogging
  • Discusses the ways advertising is connected to print and screen, economically and from the perspective of the reader
  • Gives students the analytical skills they need in a presentation that is readable without sacrificing complexity
  • Allows students to move within the media they know while increasing comprehension

Product Details

ISBN-13:
9781405155601
Publisher:
Wiley
Publication date:
03/04/2009
Pages:
328
Product dimensions:
7.60(w) x 9.70(h) x 1.00(d)

Table of Contents

List of Illustrations.

Preface.

Acknowledgments.

Introduction.

1 The Designs of Media.

2 From Broadsheet to Broadband: The News.

3 The Pitch: Advertising.

4 Music in Every Room: Radio and Recorded Music.

5 Watching TV.

6 Movies and Film.

7 Digital Spaces.

Index

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