Meggs' History of Graphic Design / Edition 4

Meggs' History of Graphic Design / Edition 4

3.2 11
by Philip B. Meggs, Alston W. Purvis
     
 

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ISBN-10: 0471699020

ISBN-13: 9780471699026

Pub. Date: 12/07/2005

Publisher: Wiley

Now in its Fourth Edition, this unrivaled, seminal work continues its long tradition of providing balanced insight and thorough historical background. Under the new authorial leadership of Alston Purvis, this authoritative book offers more than 450 new images, along with expansive coverage of such topics as Italian, Russian, and Dutch design. It reveals a saga of

Overview

Now in its Fourth Edition, this unrivaled, seminal work continues its long tradition of providing balanced insight and thorough historical background. Under the new authorial leadership of Alston Purvis, this authoritative book offers more than 450 new images, along with expansive coverage of such topics as Italian, Russian, and Dutch design. It reveals a saga of creative innovators, breakthrough technologies, and important design innovations.

Product Details

ISBN-13:
9780471699026
Publisher:
Wiley
Publication date:
12/07/2005
Edition description:
Revised Edition
Pages:
592
Product dimensions:
8.82(w) x 11.04(h) x 1.52(d)

Table of Contents

Preface.

Preface to the First Edition.

Acknowledgments.

Part I: The Prologue to Graphic Design.
The visual message from prehistory through the medieval era.

1. The Invention of Writing.

2. Alphabets.

3. The Asian Contribution.

4. Illuminated Manuscripts.

Part II: A Graphic Renaissance.
The origins of European typography and design for printing.

5. Printing Comes to Europe.

6. The German Illustrated Book.

7. Renaissance Graphic Design.

8. An Epoch of Typographic Genius.

Part III: The Bridge to the Twentieth Century.
The Industrial Revolution: The impact of industrial technology upon visual communications.

9. Graphic Design and the Industrial Revolution.

10. The Arts and Crafts Movement and its Heritage.

11. Art Nouveau.

12. The Genesis of Twentieth-Century Design.

Part IV: The Modernist Era.
Graphic design in the first half of the twentieth century.

13. The Influence of Modern Art.

14. Pictorial Modernism.

15. A New Language of Form.

16. The Bauhaus and the New Typography.

17. The Modern Movement in America.

Part V: The Age of Information.
Graphic design in the global village.

18. The International Typographic Style.

19. The New York School.

20. Corporate Identity and Visual Systems.

21. The Conceptual Image.

22. National Visions within a Global Dialogue.

23. Postmodern Design.

24. The Digital Revolution and Beyond.

Epilogue.

Bibliography.

Picture Credits.

Index.

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Meggs' History of Graphic Design 3.2 out of 5 based on 0 ratings. 11 reviews.
DZign More than 1 year ago
This book is a must have if you are taking any graphic design courses. If you are already a graphic designer this book is also a must have.
Anonymous More than 1 year ago
My class is long over and I wont sell this book, that says something considering I am a starving student, well maybe not starving.
PenPen21 More than 1 year ago
I normally sell back my textbooks, but this one is staying in my library!
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Anonymous More than 1 year ago
This book has great history and quality images!