Men to Boys: The Making of Modern Immaturity

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"When did maturity become the ultimate taboo? Men have gone from idolizing Cary Grant to aping Hugh Grant, shunning marriage and responsibility well into their twenties and thirties. Gary Cross, renowned cultural historian, identifies the boy-man and his habits, examining the attitudes and practices of three generations to make sense of this gradual but profound shift in American masculinity. Cross matches the rise of the American boy-man to trends in twentieth-century advertising, popular culture, and consumerism, and he locates the roots of our ...
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Overview

"When did maturity become the ultimate taboo? Men have gone from idolizing Cary Grant to aping Hugh Grant, shunning marriage and responsibility well into their twenties and thirties. Gary Cross, renowned cultural historian, identifies the boy-man and his habits, examining the attitudes and practices of three generations to make sense of this gradual but profound shift in American masculinity. Cross matches the rise of the American boy-man to trends in twentieth-century advertising, popular culture, and consumerism, and he locates the roots of our present crisis in the vague call for a new model of leadership that, ultimately, failed to offer a better concept of maturity." Cross does not blame the young or glorify the past. He finds that men of the "Greatest Generation" might have embraced their role as providers but were confused by the contradictions and expectations of modern fatherhood. Their uncertainty gave birth to the Beats and men who indulged in childhood hobbies and boyish sports. Rather than fashion a new manhood, baby-boomers held onto their youth and, when that was gone, embraced Viagra. Without mature role models to emulate or rebel against, Generation X turned to cynicism and sensual intensity, and the media fed on this longing, transforming a life stage into a highly desirable lifestyle. Arguing that contemporary American culture undermines both conservative ideals of male maturity and the liberal values of community and responsibility, Cross concludes with a proposal for a modern marriage of personal desire and ethical adulthood.
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Editorial Reviews

Dan Zak
Cross slides through 20th-century culture in loping, eloquent paragraphs. He gives us informed wryness—as when he observes that the patron saint of modern manhood has morphed from Cary Grant (mature) to Hugh Grant (not)—and then tells us what it means.
—The Washington Post
Publishers Weekly

Cross, a professor of history at Penn State University, seeks the contemporary social puzzle of why men are refusing to grow up and commit to marriage and family. With declining marriage statistics, Cross (The Cute and the Cool) explains that these American "boy-men" reject the traditional notions of mature masculinity, while opting for vanity and narcissism with a new motto: manhood "is play and it never ends." He cites the example of Hugh Hefner's popular concept of childish male wish fulfillment, an empire built on sexually available women, carnal fantasies and eternal playtime. Feminism, extended adolescence and an aggressive media culture promoting conflicting signals about maleness and fatherhood only add to this immaturity trend. Not only does Cross outline the dilemma, but he cites a cure: "We must recognize that as adults, and equally as men, we have responsibilities to our partners, families, and communities beyond our own need for experience and pleasure." In this perceptive, eloquent book, Cross concludes that "growing-up" has never been more difficult in this complicated time. (Sept.)

Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Washington Post
Gary Cross slides through twentieth-century culture in loping, eloquent paragraphs. He gives us informed wryness—as when he observes that the patron saint of modern manhood has morphed from Cary Grant (mature) to Hugh Grant (not)—and then tells us what it means.

— Dan Zak

Wall Street Journal
[A] thoughtful journey through the male-strom of modern masculinity.

— Kay Hymowitz

Futurist

A thought-provoking read for men and women of all walks of life.

Choice

Cross contributes important lessons to gender and masculinity studies in this roller coaster ride through an intersection of biography and history... Essential.

Weekly Standard
[This] copiously researched, subtly argued, and lucidly written account of modern immaturity... serves as a needed hair shirt for the regressive adult.

— Christopher Benson

H-Childhood
An important contribution to our understanding of major shifts in cultural values in the second half of the twentieth century.

— Lisa Jacobson

The Family in America

[E]xtremely readable, informative

Washington Post - Dan Zak

Gary Cross slides through twentieth-century culture in loping, eloquent paragraphs. He gives us informed wryness—as when he observes that the patron saint of modern manhood has morphed from Cary Grant (mature) to Hugh Grant (not)—and then tells us what it means.

Wall Street Journal - Kay Hymowitz

[A] thoughtful journey through the male-strom of modern masculinity.

Weekly Standard - Christopher Benson

[This] copiously researched, subtly argued, and lucidly written account of modern immaturity... serves as a needed hair shirt for the regressive adult.

H-Childhood - Lisa Jacobson

An important contribution to our understanding of major shifts in cultural values in the second half of the twentieth century.

Choice

Cross contributes important lessons to gender and masculinity studies in this roller coaster ride through an intersection of biography and history... Essential.

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Product Details

  • ISBN-13: 9780231144308
  • Publisher: Columbia University Press
  • Publication date: 9/16/2008
  • Pages: 328
  • Product dimensions: 6.30 (w) x 9.10 (h) x 1.20 (d)

Meet the Author

Gary Cross is professor of history at Pennsylvania State University. He is the author of a number of books on the history of American popular culture, including The Playful Crowd: Pleasure Places in the Twentieth Century; The Cute and the Cool: Wondrous Innocence and Modern American Children's Culture; An All-Consuming Century: Why Commercialism Won in Modern America; and Kids' Stuff: Toys and the Changing Worlds of American Childhood.

Columbia University Press

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Table of Contents

Introduction Where Have All the Men Gone? 1

1 When Fathers Knew Best (or Did They?) 23

2 Living Fast, (Sometimes) Dying Young 63

3 Talking About My Generation 103

4 My Generation Becomes the Pepsi Generation 141

5 New Stories, New Rebels 172

6 Endless Thrills 212

7 Life Beyond Pleasure Island 248

Acknowledgments 259

Notes 261

Index 303

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