Microeconomics (with Video Office Hours Printed Access Card) / Edition 10

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Overview


This engaging text continues to set the standard for clear, balanced, and thorough coverage of the principles of economics. Packed with intriguing pop culture examples, the Tenth Edition is revised to include the most comprehensive coverage of the financial and economic crisis available in a principles of economics text. With new content reflecting a changing economy and new resources addressing the needs of a changing classroom, MICROECONOMICS, 10e is an ideal solution for principles courses.
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Editorial Reviews

From the Publisher

"[Arnold] covers the main points carefully without making it sound complicated."

"The Arnold text is very clear and easy to read."

"Arnold's text is just right for my students because they can associate with the examples he uses. His simple explanations are easy to follow."

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Product Details

  • ISBN-13: 9781111822941
  • Publisher: Cengage Learning
  • Publication date: 12/9/2010
  • Edition description: Older Edition
  • Edition number: 10
  • Pages: 560
  • Product dimensions: 8.40 (w) x 9.90 (h) x 0.40 (d)

Meet the Author


Roger A. Arnold is Professor of Economics at California State University San Marcos, where his fields of specialization include general microeconomic theory and monetary theory. A widely respected authority on economic issues, Dr. Arnold is a regularly featured expert on talk radio discussing the state of the economy. He is also a proven author who has written numerous academic articles, hundreds of newspaper columns, as well as the popular ECONOMICS: NEW WAYS OF THINKING and principles of economics supplementary text HOW TO THINK LIKE AN ECONOMIST. Dr. Arnold has been a member of the economics faculty at California State University Northridge, University of Oklahoma, Hillsdale College, University of Nevada Las Vegas, and California State University San Marcos. He served as chair of the economics department for two years at University of Nevada Las Vegas and for seven years at California State University San Marcos. He is currently chair of the economics department at California State University San Marcos. During his tenure at UNLV he was regularly one of the top five finalists for the teacher of the year honor (in the College of Business and Economics), and in 1987 he received the best researcher of the year award. Dr. Arnold earned a B.S. in economics in 1974 from the University of Birmingham in England and received his M.A. in 1976 and his Ph.D. in 1979 from Virginia Polytechnic Institute and State University.
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Table of Contents


Part I Economics: The Science of Scarcity. 1 What Economics Is About. Appendix A Working with Diagrams. Appendix B Should You Major in Economics? 2 Production Possibilities Frontier Framework. 3 Supply and Demand: Theory. 4 Prices: Free, Controlled, and Relative. 5 Supply, Demand, and Price: Applications. Part 2 Microeconomic Fundamentals. 6 Elasticity. 7 Consumer Choice: Maximizing Utility and Behavioral Economics. Appendix C Budget Constraint and Indifference Curve Analysis. 8 Production and Costs. Part 3 Product Markets and Policies. 9 Perfect Competition. 10 Monopoly. 11 Monopolistic Competition, Oligopoly, and Game Theory. 12 Government and Product Markets: Antitrust and Regulation. Part 4 Factor Markets and Related Issues. 13 Factor Markets: With Emphasis on the Labor Market. 14 Wages, Unions, and Labor. 15 The Distribution of Income and Poverty. 16 Interest, Rent, and Profit. Part 5 Market Failure, Public Choice, and Special-Interest-Group Politics. 17 Market Failure: Externalities, Public Goods, and Asymmetric Information. 18 Public Choice and Special-Interest-Group Politics. Part 6 Government and Markets. 19 The Economic Case For and Against Government: Five Topics Considered. Part 7 International Economics and Globalization. 20 International Trade. 21 International Finance. Part 8 Financial Matters. 22 Stocks, Bonds, Futures, and Options. Part 9 Web Chapter. 23 Agriculture: Problems, Policies, and Unintended Effects.
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