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Mobile devices outnumber desktop and laptop computers three to one worldwide, yet little information is available for designing and developing mobile applications. Mobile Design and Development fills that void with practical guidelines, standards, techniques, and best practices for building mobile products from start to finish. With this book, you'll learn basic design and development principles for all mobile devices and platforms. You'll also explore the more advanced capabilities of the mobile web, including ...
Mobile devices outnumber desktop and laptop computers three to one worldwide, yet little information is available for designing and developing mobile applications. Mobile Design and Development fills that void with practical guidelines, standards, techniques, and best practices for building mobile products from start to finish. With this book, you'll learn basic design and development principles for all mobile devices and platforms. You'll also explore the more advanced capabilities of the mobile web, including markup, advanced styling techniques, and mobile Ajax.
If you're a web designer, web developer, information architect, product manager, usability professional, content publisher, or an entrepreneur new to the mobile web, Mobile Design and Development provides you with the knowledge you need to work with this rapidly developing technology. Mobile Design and Development will help you:
Brian Fling owns and runs mobiledesign.org, the largest mobile design and development discussion list on the web. He's been in both the web and mobile industries for close to a decade as an entrepreneur, consultant and employee. Brian has helped big brands navigate the mobile space and he's worked with a lot of well funded mobile companies that have failed miserably. Over the years he's learned that his insight into mobile is quite unique, avoiding hype describing tried and true principles and techniques to building cost effective mobile experiences.
Brian wrote the dotMobi Mobile Web Developers Guide, the first complete guide to mobile authoring. It was a free guide and while he doesn't have exact numbers, dotMobi informed him it was downloaded "over 15,000 times in the first few weeks."
Brian's intentions in the mobile space is to advocate and build awareness, not to make money. He believes that the mobile web is primed to change everything we think we know about how people search and gather information. His goal is to foster invention and innovation of the next generation of websites in a medium that is device and context aware.
Posted December 6, 2010
I would recommend Mobile Design and Development to any business that uses internet technology and plans to be around for a while. This book does a good job of laying out the facts to back that up. Brian Fling's book does an excellent job of laying out the different design elements that need to be adopted over the next few years. There are already more mobile devices connected to the internet than desktop and laptop computers combined. Mobile devices also add cameras, location awareness, and other new capabilities to the mix. This book provides the background and context needed in order to help avoid making short sighted decisions. The book is written for web designers, information architects, and other internet professionals. It provides background on what makes the mobile web different from the traditional internet. It then focuses on developing a mobile strategy. I can wholeheartedly support a few of the rules provided here. It's hard to argue with: Focus on Context, Goals, and Needs; You Can't Support Everything; Don't Convert, Create; Keep It Simple. Brian covers different design options that need to be considered in order to execute your strategy. There are chapters on types of mobile applications, information architecture, and user interface. I recommend the book to anyone that is involved in internet technology and needs to start getting up to speed on mobility. It is not written with the programmer in mind, rather for the person that needs to understand the impact of mobile devices on their business. I believe that the biggest value in the book is in providing a framework for planning your mobile web strategy.Was this review helpful? Yes NoThank you for your feedback. Report this reviewThank you, this review has been flagged.
Posted January 17, 2011
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