Mobile User Experience: Patterns to Make Sense of it All

by Adrian Mendoza

Overview

This is your must-have resource to the theoretical and practical concepts of mobile UX. You’ll learn about the concepts and how to apply them in real-world scenarios. Throughout the book, the author provides you with 10 of the most commonly used archetypes in the UX arena to help illustrate what mobile UX is and how you can master it as quickly as possible. First, you’ll start off learning how to communicate mobile UX flows visually. From there, you’ll learn about applying and using 10 unique user experience patterns or archetypes for mobile. Finally, you’ll understand how to prototype and use these patterns to create websites and apps.Whether you’re a UX professional looking to master mobility or a designer looking to incorporate the best UX practices into your website, after reading this book, you’ll be better equipped to maneuver this emerging specialty.

• Addresses the gap between theoretical concepts and the practical application of mobile user experience design
• Illustrates concepts and examples through an abundance of diagrams, flows, and patterns
• Explains the differences in touch gestures, user interface elements, and usage patterns across the most common mobile platforms
• Includes real-world examples and case studies for this rapidly growing field

Product Details

ISBN-13:	9780124114906
Publisher:	Elsevier Science
Publication date:	09/03/2013
Sold by:	Barnes & Noble
Format:	eBook
Pages:	248
File size:	4 MB

About the Author

Adrian Mendoza’s career is highlighted by over twelve years of design and user experience in the handheld, pharmaceutical, financial, and educational sectors. His first studio, Synthesis3, worked with several Palm OS software companies in creating a brand for web and retail prominence. In the financial and education sector, customers included Sovereign Bank, Houghton Mifflin, MIT and Harvard. Adrian consulted as a UX Expert and in Information Architect lead roles for Fidelity’s E-business design group, Thomson Financial, Razorfish, Sapient, and T. Rowe Price. Adrian earned his BA from the University of Southern California and his Masters from the Harvard Graduate School of Design.

Currently he is a partner at Mendoza Design, a Boston-based UX and design consultancy; and is a co-founder of Marlin Mobile a user experience, optimization, and performance company. Additionally, he is a senior lecturer at Mass Art in Boston, MA

Table of Contents

1. Introduction2. Why Mobile UX, Why Now?3. Your desktop experience is NOT your mobile experience4. Understanding the Device5. How Mobile Wireframing Works6. Mobile UX Patterns7. How to Prototype in Mobile8: Mobile App or Mobile Web: The Big Debate 9. The future of mobile UX is in using performance metrics

AppendixA. List of Devices from Chapter 1B. List of My Devices from Chapter 4C. Sample Mobile Sheets from Chapter 5 and 7D. Mobile Performance Results from Chapter 9

What People are Saying About This

From the Publisher

Provides you with the theoretical concepts and practical hands-on application in this guide to learning mobile user experience

Editorial Reviews

"This is an interesting book, and certainly not what I was expecting when I volunteered to review it…Chapter 9 summarizes the book, and reminds the reader/designer that it is important to test the design on a large network of (different) devices in order to deliver an optimal user experience." —ComputingReviews.com, June 2014

From the Publisher