Mom Blogging For Dummies [NOOK Book]

Overview

Ready to turn your blog into a business? Learn how, from a mom who did!

Ever dream of turning your blogging hobby into a business? Of course you have — that's why you picked up this book! Here's the scoop on setting up a blog, how to promote it and gain readers, what it takes to appeal to advertisers, and some really important stuff about legalities, developing a business model, and protecting your family's ...

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Mom Blogging For Dummies

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Overview

Ready to turn your blog into a business? Learn how, from a mom who did!

Ever dream of turning your blogging hobby into a business? Of course you have — that's why you picked up this book! Here's the scoop on setting up a blog, how to promote it and gain readers, what it takes to appeal to advertisers, and some really important stuff about legalities, developing a business model, and protecting your family's privacy.

  • If you're just beginning — compare the pros and cons of WordPress and Blogger, establish your blog, and find your niche

  • What will grab them — learn the secrets of writing blog posts that people will want to read

  • Choose a business model — study the different models, find the one that fits your content and comfort zone, and put your plan in writing

  • Follow the rules — know and follow ethical standards, create editorial, disclosure, and privacy policies, and stay legal

  • Be brand-friendly — make it easy for brands to work with you and learn how to toot your own horn

  • Ad ventures — prepare your blog for advertising, learn to price and sell ads on your blog, and explore ad networks

  • Plan ahead — learn to think like an entrepreneur and lay the foundation for a range of opportunities

Open the book and find:

  • Why not all mom bloggers are mommy bloggers

  • Simple things that can make your blog irresistible

  • The many ways your blog can make money

  • How to measure your success

  • Tips on becoming an expert

  • Blogging ethics and etiquette

  • What a blog network is and whether you want to build one

  • Ten costly mistakes to avoid

  • How to use your blog to get a book deal

Learn to:

  • Start your blog and create the right look and feel

  • Find your own unique voice and niche

  • Determine the right business model for your blog

  • Use your blog to sell your products and services

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Product Details

  • ISBN-13: 9781118128268
  • Publisher: Wiley
  • Publication date: 6/28/2011
  • Series: For Dummies Series
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 360
  • Sales rank: 861,867
  • File size: 21 MB
  • Note: This product may take a few minutes to download.

Meet the Author

Wendy Piersall has been blogging professionally for more than five years. She has written for Entrepreneur.com, been featured on NBC's Today show, and was named one of the most influential moms online by Nielson. Wendy runs the Woo! Jr. Kids Activities Network and frequently speaks at blogging conferences.
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Table of Contents

Foreword.

Introduction.

Part I: Discovering the Fun and Advantages of Mom Blogging.

Chapter 1: Starting a Mom Blog.

Chapter 2: Choosing a Blogging Platform.

Chapter 3: Finding Your Voice and Niche.

Part II: Building Your Blogging Empire.

Chapter 4: Determining the Best Business Model for Your Blog.

Chapter 5: Measuring Your Success.

Chapter 6: Attracting Readers to Your Blog.

Chapter 7: Positioning Yourself as an Expert.

Chapter 8: Selling Your Own Products and Services.

Part III: Working with Advertisers and Brands.

Chapter 9: Mastering Blogging Ethics.

Chapter 10: Creating Partnerships with Brand Representatives.

Chapter 11: Preparing Your Blog for Advertising.

Chapter 12: Finding and Joining an Ad Network.

Chapter 13: Selling Your Own Advertising.

Chapter 14: The Basics of Affi liate Marketing.

Part IV: Expanding Your Blogging Empire.

Chapter 15: Planning for the Future Growth of Your Blog.

Chapter 16: Exploring the Ways You Can Expand Your Reach.

Part V: The Part of Tens.

Chapter 17: Ten Blogging Mistakes to Avoid.

Chapter 18: Ten Successful Mom Bloggers.

Index.

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Customer Reviews

Average Rating 4.5
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Sort by: Showing all of 4 Customer Reviews
  • Anonymous

    Posted August 18, 2013

    Hm... PieWall...

    WHAT THE FU<_>CK!?!?!?!

    0 out of 1 people found this review helpful.

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  • Anonymous

    Posted August 31, 2013

    PIE PARTY!!!

    PIES RAIN DOWN

    0 out of 1 people found this review helpful.

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  • Anonymous

    Posted August 18, 2013

    *insert clever name here*

    "Pie." Shoves face into a pie.

    0 out of 1 people found this review helpful.

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  • Anonymous

    Posted August 18, 2013

    Peewee

    (Leaves the building, then gets out his detonater stick) When i press this... Piewall goes boom!

    0 out of 1 people found this review helpful.

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