Motorsport Going Global: The Challenges Facing the World's Motorsport Industry

Motorsport Going Global: The Challenges Facing the World's Motorsport Industry

by N. Henry, T. Angus, M. Jenkins, C. Aylett
     
 

ISBN-10: 1403942897

ISBN-13: 9781403942890

Pub. Date: 07/31/2007

Publisher: Palgrave Macmillan UK

This book provides the definitive economic study of the global motorsport industry. Drawing on a decade of research, and interviews with top industry executives and international commentators, the global grid of motorsport is analyzed and the world's national motorsport industries benchmarked. Motorsport Going Global concludes on scenarios for the global industry as…  See more details below

Overview

This book provides the definitive economic study of the global motorsport industry. Drawing on a decade of research, and interviews with top industry executives and international commentators, the global grid of motorsport is analyzed and the world's national motorsport industries benchmarked. Motorsport Going Global concludes on scenarios for the global industry as it enters a new era of market growth and global opportunity.

Product Details

ISBN-13:
9781403942890
Publisher:
Palgrave Macmillan UK
Publication date:
07/31/2007
Edition description:
2007
Pages:
171
Product dimensions:
6.14(w) x 9.21(h) x 0.03(d)

Table of Contents

Preface Foreword Executive Summary: The Global Motorsport Industry Motorsport 2035 PART I THE GLOBAL MOTORSPORT BUSINESS PART II FRONTRUNNERS ON THE GLOBAL STARTING GRID PART III THE MIDFIELD PART IV COMING THROUGH THE FIELD PART V MOTORSPORT GOING GLOBAL Appendix: Global motorsport disciplines and series

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