Mr. Shmooze: The Art and Science of Selling Through Relationships

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More About This Book

Overview

Praise for Mr. Shmooze

"The chapter on 'elevation' alone is worth ten times (actually, many, many times) the price of this book and if a sales professional learned this lesson alone and no more, they would see their production rise significantly."
—Bob Burg, author of Endless Referrals and Winning without Intimidation

"Of all the advisors I've brought to our marketing and sales efforts, these folks have by far the biggest impact. Their character, Mr. Shmooze, is my hero! He lives passionately and brings joy to everyone he meets. What a perfect prescription for happiness and success."
—Kevin Cushing, President, Progressive Partners

"Mr. Shmooze is an inspiration! It's fun to read and sheds wonderful new light on the art and science of relationship building. This is a first-rate educational book for everyone in business, from those just beginning to seasoned professionals."
—Beth Treacy, President, Treacy Marketing Group

"Like many successful marketing mavens, I'm skeptical of thin 'guru' books. I read Mr. Shmooze to get a little reinforcement for stuff I figured I already knew. Wow! I had practiced many of the techniques contained in this book, but I had never 'elevated' every aspect of my game like Shmooze! I bought copies for everyone on my team so that together we can shmooze our way to the very top . . . and have more fun than ever in the process!"
—David A. Stedman, President and CEO, The Alliance

Product Details

  • ISBN-13: 9780470874363
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 10/5/2010
  • Edition number: 1
  • Pages: 98
  • Sales rank: 112,499
  • Product dimensions: 5.77 (w) x 8.66 (h) x 0.56 (d)

Meet the Author

Richard Abraham is CEO of SalesDrive, LLC, and is a speaker, writer, and consultant who conducts workshops and seminars on relationship selling and maximizing the sales encounter. Before dedicating his time to speaking and publishing, he served as president of Prime Group Realty Services, president and cofounder of The John Buck Management Group, and president of CB Commercial/Koll Management Services. Mr. Abraham has established himself as a well-known expert on high-performance salespeople with more than 100 clients, ranging from entrepreneurs to Fortune 500 firms alike.

Table of Contents

Preface.

Introduction.

1 Breakfast with Mr. Shmooze.

2 Telling a Story with Passion.

3 Elevation.

4 Dinner á la Shmooze.

5 Entrepreneurs: A Special Breed with Special Needs.

6 "The Legend".

7 Simply NetworkingMeans Nothing.

8 Death (Almost) by PowerPoint.

9 War Whoops from the Managers.

10 The Theater of Life.

Postscript.

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