Mr. Shmooze: The Art and Science of Selling Through Relationships [NOOK Book]

Overview

Do you know Mr. Shmooze? You might. You know that person who can light up a room? Who makes business fun while making it look easy? You know that person who always thinks of that extra little something—a shared hobby, a mutual friend, passion for a cause—because he or she genuinely loves bringing people together?

Believe it or not, that person, that "Mr. Shmooze," has mastered the secret of selling: selling is giving. The greatest salespeople ...

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Mr. Shmooze: The Art and Science of Selling Through Relationships

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Overview

Do you know Mr. Shmooze? You might. You know that person who can light up a room? Who makes business fun while making it look easy? You know that person who always thinks of that extra little something—a shared hobby, a mutual friend, passion for a cause—because he or she genuinely loves bringing people together?

Believe it or not, that person, that "Mr. Shmooze," has mastered the secret of selling: selling is giving. The greatest salespeople actually give for a living. Now how does that work?

If you want to find out, spend some time with Mr. Shmooze in this entertaining, lighthearted, and inspiring fable. Join Mr. Shmooze and his summer intern Robert on a journey into the hearts and minds of the people they touch in so many engaging and powerful ways. Read and learn how to build lifelong relationships by focusing on real connections with real people. If this sounds like a natural and thoroughly enjoyable approachto selling, that's because it is!

"Selling is the art and science of a great subject: the subject of life," says Mr. Shmooze. Mr. Shmooze gives you a look at how business and life—and success in both—are natural allies, not separate compartments. You'll see how sales skills matter not just in making deals but also in adding value to people's lives, whether through worthy causes or simple, day-to-day interactions. In one sales setting after another, Mr. Shmooze demonstrates how you can bring more passion, commitment, leadership, optimism, and energy to your life and work.

Do you believe in win-win relationships? In "doing well by doing good"? If so, Mr. Shmooze gives you a one-of-a-kind toolbox to build fellowship and goodwill into your selling strategy. Who is Mr. Shmooze? Find out . . . and unlock your own irresistible force for success not just in sales, but in life itself!

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Product Details

  • ISBN-13: 9780470923023
  • Publisher: Wiley
  • Publication date: 10/7/2010
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 112
  • Sales rank: 311,262
  • File size: 207 KB

Meet the Author

Richard Abraham is CEO of SalesDrive, LLC, and is a speaker, writer, and consultant who conducts workshops and seminars on relationship selling and maximizing the sales encounter. Before dedicating his time to speaking and publishing, he served as president of Prime Group Realty Services, president and cofounder of The John Buck Management Group, and president of CB Commercial/Koll Management Services. Mr. Abraham has established himself as a well-known expert on high-performance salespeople with more than 100 clients, ranging from entrepreneurs to Fortune 500 firms alike.
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Table of Contents

Preface.

Introduction.

1 Breakfast with Mr. Shmooze.

2 Telling a Story with Passion.

3 Elevation.

4 Dinner á la Shmooze.

5 Entrepreneurs: A Special Breed with Special Needs.

6 "The Legend".

7 Simply NetworkingMeans Nothing.

8 Death (Almost) by PowerPoint.

9 War Whoops from the Managers.

10 The Theater of Life.

Postscript.

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Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted April 7, 2006

    Read it! Re-read it!

    This book is one of those rare finds that can truly light the fire! The ideas are presented in a fun, easy and quick read. I find myself generating even more ideas because, like a 'yes pattern,' reading Mr. Shmooze puts my mind in a 'creativity pattern' that encourages me to keep taking my thinking to the next level. I read it every time I need a little motivation, or each time I am searching for a solution and need to think outside the box. You don't have to be in a sales role to benefit from this book. Everyday, we all need to sell our ideas and ourselves to our Supervisors, co-workers, clients, customers and even our families. Mr. Shmooze can help.

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  • Anonymous

    Posted September 29, 2011

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