Multimedia: Making It Work, Ninth Edition / Edition 9

by Tay Vaughan

Overview

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The Most Complete, Up-to-Date Multimedia Guide

Thoroughly updated to cover the latest technologies, including mobile multimedia, this full-color resource prepares you for a successful multimedia career by teaching you the fundamental concepts and required skills. Multimedia: Making It Work, Ninth Edition explains how to integrate text, images, sound, animation, and video into compelling projects. Multimedia project planning, costs, design, production, talent acquisition, testing, and delivery are also discussed. Chapter-ending quizzes reinforce key concepts and hands-on lab projects allow you to apply your new skills.

Learn how to:

• Master the essential elements of multimedia, including text, images, sound, animation, and video
• Incorporate bitmap, vector, and 3-D images
• Record and edit digital audio and use MIDI
• Create computer-generated animations
• Shoot and edit digital video
• Select the best hardware, software, and authoring tools for your project
• Determine the scope and cost of a multimedia projection Design, produce, and test your project
• Acquire the best content and talent for your budget
• Design dynamic Web content
• Create apps for mobile devices, including tablets, readers, and smartphones
• Deliver multimedia over the Internet, in an app store, and on CD-ROM and DVD

Each chapter includes:

• Learning objectives
• Full-color illustrations and screenshots
• Helpful notes, tips, and warnings
• Chapter summaries and key term lists
• End-of-chapter quizzes and lab projects

This book is intended for students enrolled in an instructor-led course and does not provide correct answers for the end-of-chapter quizzes or access to the instructor's resource materials. If you are an instructor, please contact your McGraw-Hill sales representative for details.

Product Details

ISBN-13:	9780071832885
Publisher:	McGraw Hill LLC
Publication date:	05/30/2014
Edition description:	New Edition
Pages:	504
Product dimensions:	8.30(w) x 10.80(h) x 0.80(d)

About the Author

Tay Vaughan is a widely known multimedia authority who has lectured and taught around the world. He has developed and produced projects for clients including Apple, Microsoft, Kodak, Lotus (IBM), Northern Telecom, Novell, Sun (Oracle), and Varian. Tay is president of Timestream, a multiformat design and publishing company.

Table of Contents

Chapter 1. What is Multimedia
Chapter 2. Text
Chapter 3. Images
Chapter 4. Sound
Chapter 5. Animation
Chapter 6. Video
Chapter 7. Making Multimedia
Chapter 8. Planning and Costing
Chapter 9. Designing and Producing
Chapter 10. Content and Talent
Chapter 11. The Internet and Multimedia
Chapter 12. Mobile Multimedia
Chapter 13. Delivering
Appendix