The Nature and Origins of Mass Opinion / Edition 1

The Nature and Origins of Mass Opinion / Edition 1

by John R. Zaller
     
 

This 1992 book explains how people acquire political information from elites and the mass media and convert it into political preferences.See more details below

Overview

This 1992 book explains how people acquire political information from elites and the mass media and convert it into political preferences.

Product Details

ISBN-13:
9780521407861
Publisher:
Cambridge University Press
Publication date:
08/28/1992
Series:
Cambridge Studies in Public Opinion and Political Psychology Series
Edition description:
New Edition
Pages:
381
Sales rank:
741,224
Product dimensions:
5.98(w) x 8.98(h) x 0.87(d)

Table of Contents

List of tables and figures; Preface; 1. Introduction: the fragmented state of opinion research; 2. Information, predispositions, and opinion; 3. How citizens acquire information and convert it into public opinion; 4. Coming to terms with response instability; 5. Making it up as you go along; 6. The mainstream and polarization effects; 7. Basic processes of 'attitude change'; 8. Tests of the one-message model; 9. Two-sided information flows; 10. Information flow and electoral choice; 11. Evaluating the model and looking toward future research; 12. Epilogue: the question of elite domination of public opinion; Measures appendix; References; Index.

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