The Negotiation Book: Your Definitive Guide to Successful Negotiating

The Negotiation Book: Your Definitive Guide to Successful Negotiating

by Steve Gates
     
 

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Master the art of negotiation and gain the competitive advantage

Now revised and updated, the second edition of The Negotiation Book will teach you about one of the most important skills in business. We all have to negotiate at some point; whether in the office or at home and good negotiation skills can have a profound effect on our lives – both

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Overview

Master the art of negotiation and gain the competitive advantage

Now revised and updated, the second edition of The Negotiation Book will teach you about one of the most important skills in business. We all have to negotiate at some point; whether in the office or at home and good negotiation skills can have a profound effect on our lives – both financially and personally. No other skill will give you a better chance of optimizing your success and your organization's success. Every time you negotiate, you are looking for an increased advantage. This book delivers it, whilst ensuring the other party also comes away feeling good about the deal. Nothing will put you in a stronger position to build capacity, build negotiation strategies and facilitate negotiations through to successful conclusions. The Negotiation Book:

  • Explains the importance of planning, dynamics and strategies
  • Will help you understand the psychology, tactics and behaviours of negotiation
  • Teaches you how to conduct successful win-win negotiations
  • Gives you the competitive advantage

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Editorial Reviews

“After reading this book you should feel empowered to build negotiation strategies and see negotiations through to their successful conclusion” (Moneywise, November 2015)

“Everyone can pick up this book as it will prove useful in both professional and personal situations – after all, we will all have to wrangle terms at some point.” (Entrepreneur Middle East, January 2016)

Product Details

ISBN-13:
9781119155461
Publisher:
Wiley
Publication date:
12/14/2015
Pages:
232
Sales rank:
960,687
Product dimensions:
5.50(w) x 8.40(h) x 0.80(d)

Meet the Author

Steve Gates, founder and CEO of The Gap Partnership, the world's leading negotiation consultants, helps you to understand the dynamics and strategies of commercial negotiation, and tap into the psychology, tactics and behaviors that will give you the advantage in any negotiation situation.

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