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This book will help you build the tools to initiate a networking plan with specific goals, establish relationships that are meaningful and long-term, use electronic media to expand your network, and develop ways to promote yourself through your networking.Knowing how to network is an important skill for everyone to have.
Introduction Part 1: Understanding Successful Networking Establishing Contacts with a Purpose Networking Is a Two-Way Street Avoiding Networking Pitfalls Sharpening Your Networking Focus Part 2: Building Networking Relationships Cultivating Existing Contacts Expanding Your Networking Circle Scripting Your 30-Second Self-Introduction Preparing for Networking Events Nurturing Your Support System Finding a Mentor Part 3: Refining Your Professional Presence Making a Positive First Impression Turning Small Talk into Big Business Conversational Do's and Don'ts Mastering the Art of Listening Projecting Your Image on Paper: Business Cards Part 4: Bell-Ringing Telephone Techniques Identifying Key Contact Points Cultivating the Gatekeeper Introducing Yourself by Telephone Networking Through Voice Mail Part 5: Networking via E-Mail and the Internet Reaching Your Contacts Through E-Mail Formulating an Effective E-Mail Message Signing Off with a Signature File Tapping into Online Alumni Networks Welcome to My Web: Creating Your Online Presence Surfing the Web for Networking Leads Netiquette Guidelines for Networkers Taking Time for Snail Mail Part 6: The Networking Power of Self-Promotion Tooting Your Own Horn Spreading Your News in a Press Release Press Release Writing 101 Writing Bylined Articles Putting a Face to Your Name Promoting Yourself Through Speaking Engagements Volunteering for Networking Success Making the Most of Trade Shows and Conventions Part 7: Special Networking Challenges: Novices and Veterans Recent College Graduates: Learning the Ropes Senior Executives: Searching the Hidden Job Market Appendix Putting It All Together: Creating Your Strategic Networking Plan Author's Suggested Responses Resources for Successful Networking Online Networking Sites Recommended Reading Notes