New Approaches to Rhetoric / Edition 1

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New Approaches to Rhetoric provides fresh perspectives on the study of rhetoric and its ability to affect change in today's society. Although traditional approaches (e.g., neo-Aristotelian) to the study of rhetoric have utility for the twenty-first century, communication in a complex, mass-mediated postmodern age calls for new critical approaches. The contributors of this volume, including James Darsey, Kathryn M. Olson and G. Thomas Goodnight, George Cheney, Dana Cloud, and Barry Brummett, explore possibilities for bridging rhetorical studies of the past with rhetorical studies of the future. The original essays invite students to join rhetorical theorists and critics in an ongoing dialogue concerning what it means to study communication in a postmodern world.

New Approaches to Rhetoric is ideal for upper-level undergraduate and graduate courses in Rhetoric and in Political Communication in departments of Communication, English, and Political Science. This book is suitable for use as either a primary or supplemental course text and will be invaluable as a general reference for scholars of rhetoric, social movements, and public sphere studies.

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Product Details

  • ISBN-13: 9780761929130
  • Publisher: SAGE Publications
  • Publication date: 12/23/2003
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 368
  • Product dimensions: 6.00 (w) x 9.00 (h) x 0.82 (d)

Meet the Author

Patricia A. Sullivan (Ph.D., University of Iowa; B.A., Marquette University) specializes in rhetoric, teaching courses in political communication, communication and gender, theories of persuasion, argumentation, and communication and dissenting voices. She is the co-editor of Political Rhetoric, Power, and Renaissance Women and the co-author of From the Margins to the Center: Contemporary Women and Political Communication. Her articles on political communication have appeared in such journals as Quarterly Journal of Speech, Western Journal of Communication, Communication Quarterly, and Women an Politics. In 1997 she received the OSCLG book-of-the-year award. Her current research projects center on analyses of moral decision making patterns in U.S. Supreme Court abortion decisions, studies of the narratives of women who are engaged in grassroots political organizing, and working on a collection of essays on Third Wave Feminism (with Patrice Buzzanell).

Steven R. Goldzwig (Ph.D. and M.A., Purdue University; B.A., University of Central Florida) is the co-author of ‘In a Perilous Hour’: The Public Address of John F. Kennedy. He has published numerous articles on rhetoric and politics in such journals as Quarterly Journal of Speech, Communication Monographs, Western Communication Journal, Communication Studies, and Southern Communication Journal. Goldzwig is currently working on a book focusing on Harry S Truman’s 1948 Whistle-Stop campaign.

(Ph.D. and M.A., Purdue University; B.A., University of Central Florida) is the co-author of. He has published numerous articles on rhetoric and politics in such journals as , , and . Goldzwig is currently working on a book focusing on Harry S Truman’s 1948 Whistle-Stop campaign.

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Table of Contents

1 James Baldwin's Topoi 5
2 Ingenium - Speaking in Community: The Case of the Prince William County Zoning Hearings on Disney's America 31
3 Arguing About the Place of Values and Ethics in Market-Oriented Discourses of Today 61
4 Cultural Contracts Theory: Toward a Critical-Rhetorical Identity Negotiation Paradigm 89
5 Remembrances of Things Past: A Postcolonial Critique of the Human Genome Diversity Project 111
6 The Life of the Party: The Contemporary Keynote Address 129
7 Memory as Social Action: Cultural Projection and Generic Form in Civil Rights Memorials 149
8 John Wayne, The Green Berets, and the Containment Doctrine 173
9 Fighting Words: Labor and the Limits of Symbolic Intervention at Staley, 1993-1996 203
10 Demonizing Democracy: The Strange Career of Lani Guinier 223
11 Racial Apologies 245
12 Autobiography, Rhetoric, and Frank McCourt's Angela's Ashes and 'Tis: A Memoir 267
13 Communities, Identities, and Politics: What Rhetoric Is Becoming in the Twenty-First Century 293
References 309
Index 335
About the Editors 349
About the Authors 351
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