New Economy--New Competition

Overview

The new economy has given rise to new forms of competition. This book provides a rich mix of theory, research, and practice that will be accessible to managers wishing to understand how competition works. Competition, the roles of consumers, and legislative and regulatory authorities are considered as well as growing concerns for conservation of energy and water. The book concludes by considering the impact of the revolution in information and ...

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Overview

The new economy has given rise to new forms of competition. This book provides a rich mix of theory, research, and practice that will be accessible to managers wishing to understand how competition works. Competition, the roles of consumers, and legislative and regulatory authorities are considered as well as growing concerns for conservation of energy and water. The book concludes by considering the impact of the revolution in information and communication technologies.

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Editorial Reviews

Booknews
Drawing on examples from diverse industries/markets, Asch (management, Open U. Business School, UK) and retired British CEO Wolfe discuss the changing, global nature of business competition; the legislative and regulatory framework (or lack of regulation, as per the case of the US Food and Drug Administration and dietary health claims); and how this new economy challenges suppliers and affects consumer behavior. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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Product Details

  • ISBN-13: 9780333778234
  • Publisher: Palgrave Macmillan
  • Publication date: 4/14/2001
  • Edition description: REV
  • Pages: 176
  • Product dimensions: 6.14 (w) x 9.21 (h) x 0.43 (d)

Meet the Author

David Asch is Professor of Management at the Open University Business School, and former Dean.

Brian Wolfe recently retired from Marconi where he was Director of Business Efficiency and Information Technology.

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Table of Contents

Consumer Views
• The Nature of Markets
• The Legislative and Regulatory Framework
• Supply Chain Management
• Markets in Action
• The Way Ahead

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